CQI Marks International Coffee Day with New Chapter in Coffee Quality Journey

Dubai – Qahwa World

On International Coffee Day 2025, the Coffee Quality Institute (CQI) announced a historic transition: the conclusion of its Quality Evaluation Program after more than two decades and the launch of a new chapter focused on advancing coffee quality and sustainability.

Michael Sheridan, Chief Executive Officer of CQI, emphasized the milestone: “As we turn the page, I want to honor the nearly 20,000 people who have earned Q Grader Certification since the inception of the program: you are the vanguard in a global movement for coffee quality. And I want to specially recognize the Q Instructors who have trained and certified all those Q Graders: you are pioneers who have held a light to the darkness, and your work helped to catalyze a revolution in coffee quality in the span of a single generation.”

A Fresh Look for a New Era

To mark this transition, CQI unveiled a refreshed logo and website, designed to evoke coffee’s origins. The institute underlined that while its visual identity has evolved, its mission remains constant: improving the quality of coffee and the lives of the people who produce it.

Focus on Post-Harvest Processing

Sheridan highlighted the growing importance of CQI’s Post-Harvest Processing (PHP) Program. In September alone, CQI welcomed 14 new instructors for the PHP Generalist Course, expanded its training pool, and set a course for releasing an all-new PHP Professional Course by the end of 2025. Preparations are also underway for the PHP Expert Course in 2026, with students, instructors, mentors, and guest lecturers already engaged.

“Innovation in post-harvest processing has never been more important in the coffee market,” Sheridan noted. “Our PHP Program is helping reduce risk and expand opportunity for everyone in coffee supply streams.”

Global Partnerships and Impact

CQI also announced new partnerships to expand its global reach. In collaboration with Peet’s Coffee in the U.S., CQI will deliver post-harvest processing education to suppliers, while a partnership with Sinar in the U.K. will enhance access to advanced processing technology.

Additionally, the CQI Global Coffee Fund has awarded support for several initiatives:

Let’s Talk Coffee in Peru

Scholarships for participants in the Women-Powered Coffee Summit (WPCS) in Mexico

Staffing for the Taste of Harvest in Burundi

Engaging the Coffee Community

As CQI transitions beyond the Q program, Sheridan underscored the importance of dialogue with the global coffee community. CQI will convene producer-focused discussions at major events, including the WPCS in Mexico and Sintercafé in Costa Rica, and will launch a global survey in October to gather input from stakeholders worldwide.

“I hope you will take time to respond and make your voice heard,” Sheridan said. “Coffee needs your leadership.”

With this transition, CQI signals a future shaped by collaboration, innovation, and a continued commitment to quality at every stage of the coffee value chain.

JDE Peet’s Calls on Coffee Industry to Embrace Regenerative Agriculture Roadmap

Amsterdam – Qahwa World

On International Coffee Day, JDE Peet’s (EURONEXT: JDEP) marked the tenth anniversary of its Common Grounds farmer programmes with a strong call for the global coffee industry to implement the Regenerative Agriculture Coffee Roadmap. The company stressed that urgent action is needed to secure the future of coffee as climate change continues to disrupt production through unseasonal weather, rising temperatures, and shifting rainfall patterns.

Laurent Sagarra, Vice President of Engagement at JDE Peet’s, said that resilient supply chains benefit everyone, from consumers and companies to farmers themselves. He noted that the company has already reached nearly one million farmers over the past decade, but warned that the scale of climate risk demands faster, collective action. “We cannot wait another century to support the millions of farmers who still need help,” he said. “The time to act is now.”

JDE Peet’s farmer programmes, launched in 2015 as part of the company’s Common Grounds sustainability strategy, aim to strengthen coffee-growing communities by promoting regenerative agriculture, improving farmer livelihoods, and fostering thriving coffee regions. Using a data-driven approach verified by independent assessments, the programmes have already made measurable progress. More than 835,000 farmers in 29 countries have benefited, half of the farms involved have adopted regenerative practices such as soil management and water conservation, and 83.2 percent of the company’s green coffee is now responsibly sourced worldwide, including 100 percent in Europe.

The roadmap JDE Peet’s is urging the industry to adopt outlines proven regenerative practices that can reduce greenhouse gas emissions, restore ecosystems, and boost coffee production. Studies suggest that supporting farmers to transition could increase global coffee exports by 30 percent, improve the incomes of more than three million smallholder farmers, and cut emissions by 3.5 million tons of CO₂e annually.

With 12.5 million coffee farmers worldwide, many managing less than one hectare of land, the company underlined that the challenges cannot be met by one player alone. As it celebrates ten years of engagement with farmers, JDE Peet’s is pressing the entire industry to join forces in ensuring that coffee has a sustainable and resilient future.

Golden Ticket Offers New Chance for Direct Entry to UAE AeroPress Championship 2025 Finals

Dubai – Qahwa World

In a first-of-its-kind initiative, and following yesterday’s call for anticipation, the organising committee of the UAE AeroPress Championship 2025 announced the launch of the Golden Ticket Competition, which will grant three participants direct qualification to the finals scheduled for November 6 – 8, 2025, at the DMCC Coffee Centre in Dubai.

How to Participate

Entrants are required to produce a creative video showcasing the AeroPress in a way that reflects UAE culture, incorporating elements of heritage, landmarks, colors, and traditions.
The video must be posted on Instagram as a Reel, tagging the official account and using the hashtag #2025GoldenTicketChallenge, in addition to uploading it through the official registration link available in the championship’s Instagram highlights.

Key Dates and Conditions

Submissions are open from September 30 to October 25, 2025.

Entries received after this deadline will not be accepted.

Only one entry is allowed per participant.

Judging

The championship team will review all entries and select the three best videos. Winners will each be awarded a Golden Ticket, granting them direct access to the finals without participating in the preliminary rounds.

The committee emphasized that the initiative is designed to foster creativity, expand participation, and provide coffee enthusiasts with an additional opportunity to take part in one of the country’s most prominent coffee competitions.

Tomorrow Could Be Your Lucky Day: UAE AeroPress Championship Announces Competitors

Dubai – Qahwa World

Tomorrow could be your lucky day! For everyone who didn’t make it onto the competitor list for the UAE AeroPress Championship 2025, which will be held from November 6–8, 2025, don’t lose hope… the organizers have promised a surprise announcement tomorrow that could change everything. No one knows what it will be, but everyone is invited to stay tuned.

The organizers of the UAE AeroPress Championship 2025, which will take place at the DMCC Coffee Centre in Dubai, have announced the full list of competitors from across the Emirates.
Check the list to see if your name is among them!

Abu Dhabi

Adriane Tigatoola – Siglo Cafe
Ahmed Mahmoud Mohamed Hasanin – Rain Cafe
Alyazia Ahmad Abdulla Alameri – Opulent
Anahita Ghasemi – Meraki Cafe And Roastery
Archie Cadiz – Independent
Awadh Abdalla Abdulrahman – The Qc Cafe
Bibek Tamang – Radio Roastery
Carlos Pesons Manulat – Emirates Hospitality Restaurant Management
Chris David Paquera – Royal Simplicity Coffee Trading LLC
Christopher Lance Masacayan – Roastrip
Dikdik Ahmady – Meraki Cafe And Roastery
Filip Tesani – Things Specialty Cafe
Hue William Gorit – Seed Coffee Roasters
Jea Ann Malanum – Laura Coffee
Jerick Sarmiento – Ast Green Coffee
John Philip Bautista – Brewlab Roastery
Johnmica Pelayo – Independent
Khalid Nsubuga – Link Lounge Cafe
La Crista Usal – Daily Press
Ma. Mirasol Go – The Echo Machine
Mark Edwin Dela Vega – Ten11
Monther – Independent
Neil Golez – Form Roastery
Paul John B. Suba – The Brew Crew
Pradeep Rai – Refill Reserve
Raju Tamang – 125 Specialty Coffee
Rema Charlon – The Qc Roastery And Academy
Rey Laud – Shot Speciality Cafe
Richard Carullo – Elmatador Roastery
Rohit Ashok Salunke – Irdk Cafe LLC
Rovic Geronimo – Risen
Siyeyondji Djoumbissie Ezekiel Maurel – Grandmother Coffee Roastery
Su Sandar Zaw – The Optimist Cafe
Tariq Almazrouei – Independent
Usama Hasnain – Coffee Zero Three
Yaneth Martínez – The Coffee Birds

Dubai

Aaron Jeremaiah A. Dela Rosa – The Soul Specialty Coffee
Abdul Kader – Wawé Specialty Coffee
Ali Tahmasebi Azad – The Espresso Lab
Ammar – Independent
Amna Almansoori – Independent
Anderson Dante – Harvester
Andre Raka Dewa – White Mantis Roastery
Aung Ko Oo – Caffeine Connoisseurs Academy
Benedick Cera Beredo – Dory Cafe
Bernadeth Marie Salazar – Nomads Roastery
Bishesh Thapa – The Barn Coffee Roaster Berlin
Cecilia Njeri Munjeru – Costa Coffee UAE
Daudi Kubona – Ror Coffee Solution
Hnin Kha Nady – Slick Brew
Jason Rey Galinea – Ubec Coffee Roasters
Jayson Ocampo – Rstd Roasters
Jhonald Romanes – Monza LLC
Jimuel Merjilla – Syteo International
Joel Subba – Dunes Specialty Coffee
John Patrick Anar – Forma
Khalid Ahmed Hafez – Cartel Coffee Roasters
Komal Magar – Scorestore
Krizzia Mae L. Tan – Ror Coffee Solutions
Moises Mayorca – Cascara Coffee Trading LLC
Nelson Allado – Costa Coffee UAE
Nickolson Factura – Laura Coffee
Nicolás Montero Solorzano – Independent
Nour Al Baash – Independent
Prabin Rai – Column Specialty Coffee
Pradip Basnet – Gerbou
Raihan Setia Permana – Orto Cafe
Renato Jr Sunga – Halfcup
Richa Shrestha – Okpasa Coffee Trading Co. L.L.C
Romario Syahri Yunior – Independent
Umesh Maduwathna – Royal Simplicity Coffee
Usman – Ethr Cafe

Sharjah

Abdallah Alobaidly – Independent
Abubakarr Koroma – Batter & Butter Café
Arjun Tamang – Gnad Cafe
Arvin Joseph Bien – Dunes Cafe
Ashim Gurung – The Hut
Carlitos B. Candido Jr. – Heirloom Cafe
Christopher Joseph Rasay – Espressi Coffee Shop LLC
Danlen Figueroa Basilio – Retro7 Cafe
Dorah Naluyima – Laura Coffee
Efryl Mabalot Tampoli – Drowsycafe
Elton Echavez Gono – South Roastery
Haseeb Ahmad – Massimos
Ibrahim Alketbi – Ibk
Jeffrey Charies M. Bañez – Scale Food LLC (Drowsy Cafe)
Jose Manrico Mendoza – Abc Coffee Roasters
Joseff Rioveros – The Basement
Kabindra Pun – Black Coffee House
Karen Grace Gatmaitan – Project Coffee Roaster
Ken Villar – Fyn Specialty Coffee
Kevin Jay Bayudan – Born Bakery And Bistro
Kisha Charmane Cruz – Sdd
Maria Juvirose Reyes – Fltr
Masood Khan – Good Neighbor Coffee
Maybelle Sopena – Kaf Cafe LLC
Michael Angelo – Pawdy Neighbors
Mohammed Adnan Alhuwaidi – Musaeed Cafe
Neil Aldrin Lacson – Toga Coffee House
Rollen Bacani – Heirloom Cafe
Runday Boyonas – Saraya Roastery
Rupa Gurung – South Coffee And Rostery
Saah Caleb Che – Devmark Group Real Estate
Samson Kibunja – Baitna Cafe
Sara Rai – Grandmother Roastery
Sarriel Cruz – Toga Coffeehouse
Wenson Orzame – Sharjah Rulers Office
Yancy Kim D. Perona – Not A Space

Fujairah

Ali Mohammed Almazroui – Independent
Arck Anjel R Corpin – Windmill Roastery
Arjun Rai – Cupital Cafe
Beveraly Castrodes – Blackout Specialty Coffee
Bidhan – Saraya Roastery
Bilal Hassan – Grid Cafe
Birendra Tamang – Raw Coffee Company
Cathleen Kyle Recera – Heirloom Cafe
Cindy Reign Joaquin – The Warehouse Ae
Damilare Samson Alabo – Oatly
Fahrul Rachman – Laura Coffee
Fernan Murillo – Archers Coffee
Gene Carlo Arias – Vibrant Cafe And Roastery
Gerypaul Ramillano – Hayyy Cafw
Hsu Yin Mon Aung – Coffee Architecture
Illia Habibu Abdul – Retro 7 Cafe
Ismail Arinda Ramadhan – Grateful Roastery
Jeffrey Jade Fule – Craftsman
Kerwin Alcoriza – Caffeinection
Khaled Rashed Hassan Bin Zayed – Independent
Kirk Aqaid Moises – Blackout Coffee
Leah – Sabaku
Lorie Jean Juanson – Drowsy Cafe
Maitha Al Ali – Independent
Mark Henry Compendio – Sadu Cafe
Mohammed Rafik – Blackcoin Cafe & Roastery
Muhammad Mustakim – Gerfa Caffe
Muhammad Nadeem – North Cafe
Ricky Mendoza Arquero – Emirati Coffee Co.
Rijeo O Castrodes – Sla Cafe
Shang Delota – Llama Cafe
Singgih Erianta Wibawa – Ororo Experience Green Beans Trading
Sui Ndzemoben Haruna – Limited Roaster
Wendy Gian Indra Yawan – Hygge Cafe
Yacub Dwihartono – Thiago & Co
Yakub Lepcha – Qc Roastery

Ras Al Khaimah

Aldrin Lumaban – Ark Roastery
Arjay Ivan Gesmundo Ubalde – Section Coffee Roaster
Asmita Gaire – Caffeine & Culture
Audie D. Sales Jr. – The Qc Roastery And Academy
Bibek Pandey – Sweven Cafe
Bishal Gurung – Friends Avenue Cafe
Christian Charls Obregon – Glug Coffee House
Deepak Ale – Coterra Coffee Roasters
Dominic John Resurrecion – The Lua Cafe
Faisal Abdulla Almansoori – Independent
Faisal Alawani – E18 Coffee Shop
Felister Mwangi – Drip And Whisk Specialty Coffee
Gervin Dagle – Moonlit Cafe
Gian Parado – Craftsman
Hemraj Bhatta – Wawé Specialty Coffee
Ian Smith Mwassah – Foret Cafe Dubai
James Mark Cularte – Architecture Coffee
Jasem Alsuwaidi – Crew Cafe
Jayson Mendoza Nacpil – Noor Alain
Jeza Mae Magallanes Panangit – Happy Box
Johair H. Rasol – E18 Specialty Coffee
John Patrick Elazegui – Therapie Cafe
Jomarie Licas – Hoof Cafe
Katherine Joy – Glug
Khaiesla Romantico – Splt Cafe
Mazhar Qureshi – Trees Cafe
Muhammad Fadli Bagaskara – Saraya Cafe
Prakash Basnet – 21 Grams
Rajat Thapa – ROR
Sarah Jane Sebastian – Rain Cafe
Semaganda Nicholas – Laura Coffee
Shamma Alsharhan – Doctor Caffeine Specialty Coffee
Sultan Abdullah Alawani – The Perk Cafe
Suraj Jirel – Trio
Win Min Htike – Jebena Coffee Roaster
Zeeshan Haider – Spill the Bean

What’s Next?

All competitors will receive official confirmation via email on October 6, 2025. Confirmed participants must pay the AED 150 nonrefundable registration fee in cash and collect their practice coffees between October 8–10, 2025, at Mokha 1450, Palm Jumeirah, Dubai, UAE.

Big thanks to Mokha1450 for organizing and to the DMCC Coffee Centre for hosting this event.

Stay tuned. Tomorrow could truly be your lucky day!

Sumseron Coffee Emerging as a Sensational Kenyan Coffee Brand With Global Reach

Nairobi, Kenya – Qahwa World

Sumseron Coffee, a Kenyan specialty coffee company, is rapidly gaining international recognition as it positions itself among Africa’s most promising coffee brands. With deep roots in Kenya’s coffee-growing heritage, the company is combining quality, sustainability, and innovation to bring premium Kenyan coffee to the world.

Founded by John Seroney, Sumseron Coffee has built its identity around farmer empowerment, environmental responsibility, and transparency across the supply chain. Each bean, sourced from Kenya’s lush highlands, carries not only flavor but also a story of culture and community.

“Our vision is to put Kenyan coffee on the global stage in a way that truly benefits farmers and captivates consumers,” said John Seroney, CEO of Sumseron Coffee. “We are not just exporting coffee; we are exporting a legacy, a culture, and a promise of excellence.”

Expanding Locally and Globally

At home in Kenya, Sumseron Coffee has become a trusted brand for medium and dark roast drinkers, while also supplying premium beans to cafés and roasters. Beyond Kenya, the company has established export networks across Europe, Asia, and North America, helping farmers tap into premium international markets.

Its growth strategy balances B2C engagement, through platforms like TikTok and Instagram to connect with younger coffee drinkers, and B2B partnerships with roasters, cafés, and distributors, offering both green and roasted coffee as well as consolidation services.

Sustainability at the Core

A defining feature of Sumseron Coffee is its sustainability agenda. The company ensures fair compensation for farmers, actively supports women in coffee, and prioritizes eco-friendly practices. Through partnerships and innovation, it is contributing to a circular coffee economy that aligns with global climate and sustainability goals.

Looking Ahead

With global demand for Kenyan coffee on the rise, Sumseron Coffee aims to scale its operations and compete with the world’s most iconic coffee brands. The company is currently seeking new partnerships and investments to accelerate its international expansion and strengthen its impact on farmers and communities.

About Sumseron Coffee

Sumseron Coffee is a purpose-driven Kenyan specialty coffee company dedicated to producing, processing, and marketing world-class coffee. Built on values of sustainability, transparency, and farmer empowerment, the brand continues to deliver the finest Kenyan coffee to markets worldwide — from Kenya to the World.

92% of Germans Drink Coffee — But Habits Are Changing

Berlin – Qahwa World

Coffee continues to dominate German daily life, making it the country’s favorite beverage. Yet recent surveys reveal that while consumption remains remarkably high, habits are shifting under the influence of age, inflation, and changing social values.

A 2025 survey by Ipsos Observer for Aral found that 92% of Germans drink coffee, with 68% consuming it daily. Despite these impressive figures, the share of daily coffee drinkers has fallen steadily over the past decade — from 76% in 2016 to 72% in 2018, and now 68% in 2025.

The same survey shed light on consumption patterns:

35% drink two cups a day,

27% three cups,

18% four cups,

9% just one cup.

When it comes to preparation, filtered coffee leads with 44%, followed by cappuccino (37.8%), café crema (33.9%), latte (29.7%), latte macchiato (26.4%), and espresso (22.2%). Milk preferences also show diversity: 37.8% prefer whole milk, 26.3% skimmed milk, 15.1% plant-based alternatives, and 13.5% condensed milk, while 25.2% drink it black. A majority — 60.1% — prefer no sugar.

Motivations reflect both necessity and pleasure. About 80% of Germans say caffeine is essential, with 42.2% admitting they find it hard to wake up without coffee, and 24.8% unable to start the morning without it. Yet for many, coffee is also a moment of enjoyment — 54.8% drink it for pleasure, 45.2% for relaxation, and 35.5% to fill breaks or enjoy personal time.

Inflation and shifting attitudes

A separate study by SINUS-Institut and OPINION, conducted in 2022 to mark World Coffee Day, emphasized the role of inflation and broader social changes. It showed that while 92% of Germans consume coffee, 15% reduced their intake due to rising prices. Younger Germans (under 40) and East Germans were particularly likely to cut back.

At the same time, many remain loyal to quality: 37% are still willing to pay more for good coffee, especially those with higher education. Sustainability is also a growing priority — about 30% prefer ethically sourced coffee, with support strongest among the so-called “Post-Materialist” milieu, who see coffee choices as part of their responsibility toward climate and society.

Consumption varies by age: Germans under 30 drink about seven cups a week, while those aged 60–69 drink more than 16 cups. A third of the population is open to trying new coffee types, with the most adventurous group being people in their thirties. About 20% describe coffee as a hobby, and nearly 19% place importance on having a state-of-the-art coffee machine.

In a comparative survey in Austria, drip coffee was far less popular (15%) than in Germany (34%), reflecting Austria’s stronger espresso culture. Inflation also had an impact there, with 18% reducing consumption, slightly more than in Germany.

Together, these studies show how coffee remains Germany’s most beloved drink, consumed by nearly the entire population. Yet economic pressures, generational differences, and evolving values are gradually reshaping how — and why — Germans enjoy their daily coffee.

Registration Opens for the 2025 UAE National Cup Tasters Championship

Abu Dhabi – Qahwa World

The Specialty Coffee Association – UAE Chapter has announced the opening of competitor registration for the 2025 UAE National Cup Tasters Championship, which will take place during Global Food Week in Abu Dhabi from 21 to 23 October 2025.

This championship is one of the most important coffee competitions in the country, giving professionals and enthusiasts the opportunity to showcase their sensory skills in distinguishing coffee flavors and profiles under globally recognized standards.

Registration Requirements for Competitors

Residency in the UAE for at least two years with a valid residence visa.

Individual membership with the Specialty Coffee Association.

Registration fee: AED 1000.

For UAE Nationals:

Copy of passport.

Proof of SCA membership.

For Expats:

Copy of passport.

Copy of residence visa (both old and new, as proof of two years residency).

Proof of SCA membership.

Registration fee for expats: AED 1250.

Community Participation

The association is also inviting the UAE coffee community to take part by:

Volunteering to support the event.

Offering sponsorships.

Registration and Inquiries

Interested competitors must complete the registration form and upload the required documents via the link shared on the official account of the association.

For inquiries: [email protected]

Top 10 U.S. Cities Thriving in Coffee Culture

Dubai – Qahwa World

Portland, Oregon, alongside several cities in Florida and California, has been named among the top destinations for coffee enthusiasts, according to new research by WalletHub. The study, released ahead of National Coffee Day on September 29, compared the 100 largest U.S. cities across 12 key metrics, from the number of cafés and coffee shops per capita to household spending and average coffee prices.

Coffee remains the most popular beverage among American adults after bottled water. A recent report from the National Coffee Association (NCA) revealed that 66% of U.S. adults drink coffee daily, consuming nearly three cups per person on average.

Portland Leads the Nation

Portland ranked first overall, thanks to what WalletHub described as “an extremely high number of affordable coffee shops rated at least 4.5 out of 5 stars.” The city also placed eighth for coffee shops per capita offering free Wi-Fi. On average, Portland households spend $192 annually on coffee, ranking 20th nationwide. Nearly a quarter of residents own an electric grinder, while 27% have single-cup brewing machines.

Orlando, Long Beach, Miami, and Seattle in the Top Five

Orlando, Florida, claimed second place with households spending more than $154 annually on coffee and a vibrant schedule of coffee events. The city also has the highest number of donut shops per capita, reinforcing its reputation as a hub for caffeine and sweet pairings.

Long Beach, California, came in third, driven by an active café scene and strong consumer interest in coffee searches online. Residents spend about $171 per year on coffee, and the city ranks high in ownership of espresso machines and grinders.

Miami, Florida, and Seattle, Washington, rounded out the top five, highlighting the diversity of coffee cultures across different regions of the country.

Broader Coffee Trends Across the U.S.

Pittsburgh, Pennsylvania, was noted for having the most cafés per capita, while New York City had the fewest. Other cities including Las Vegas, Honolulu, San Diego, and San Francisco tied for first in terms of affordable, highly rated coffee shops per capita.

Industry experts said the findings reflect not just availability but also deeper cultural shifts. John Surdyk, director at the Wisconsin School of Business, highlighted how higher quality beans, improved roasting, and drink customization have transformed coffee into a premium cultural product. He also pointed to the influence of social media and the pandemic in reinforcing at-home coffee habits.

Erick P.C. Chang, associate professor at Arkansas State University, added that younger generations increasingly view coffee and tea as healthier alternatives to sugary soft drinks, with lower alcohol consumption trends further driving demand. He noted that the rise of Starbucks, ready-to-drink products, and single-serve machines like Keurig and Nespresso has brought café-quality coffee into homes nationwide.

Top 10 U.S. Cities for Coffee Lovers

  • Portland, Oregon
  • Orlando, Florida
  • Long Beach, California
  • Miami, Florida
  • Seattle, Washington
  • Tampa, Florida
  • San Francisco, California
  • Austin, Texas
  • Oakland, California
  • Pittsburgh, Pennsylvania

Source: WalletHub study of the 100 largest U.S. cities across 12 coffee-related metrics.

International Coffee Organization Launches Comprehensive Guide to Celebrate International Coffee Day 2025

Dubai – Qahwa World

The International Coffee Organization (ICO) has released a comprehensive guide to help individuals and institutions celebrate International Coffee Day 2025, taking place on October 1st under the theme “More Than Ever: Embracing Collaboration for Collective Action.” The guide highlights that coffee is not just a beverage, but a symbol of cooperation and collective effort, from the farm to the consumer’s cup.

What Does the Guide Include?

The ICO has prepared a communications toolkit featuring:

Customizable campaign images

Social media graphics

Posters and banners

All materials are available in English, French, Spanish, and Portuguese, and can be downloaded directly from the ICO’s official website to help spread a unified global message.

Join the Campaign with #ICD2025

The ICO invites everyone to participate in the digital campaign by completing the phrase:

“Coffee is Collaboration because…”

and sharing it across social media platforms using the official hashtag #ICD2025.

The Message for 2025

In its statement, the ICO emphasized: “The true power of the coffee sector lies in the unity of all its actors – from producers to consumers. Collaboration is what makes coffee a vital part of solutions to economic and social development. In 2025, a year full of challenges, we reaffirm our commitment to walk side by side for the common good.”

A Global Call to Action

Through this guide, International Coffee Day becomes more than a symbolic celebration. It offers practical tools and opportunities for engagement, from sharing campaign visuals and organizing local events to telling personal coffee stories that reflect the spirit of collaboration.

With this guide, the ICO empowers everyone — from cafés and companies to individuals — to join the global movement of celebrating coffee and embracing collaboration more than ever.

New Barista Training Center Launched in Dubai

Dubai – Qahwa World

Raw Coffee Company, in collaboration with Milk Lab, inaugurated a new Barista Training Center on Thursday at Raw Coffee’s headquarters in Dubai’s Al Quoz Creative District. This step marks the beginning of a new chapter in barista education, where specialty coffee meets expertly crafted milk.

The opening ceremony, attended by officials, industry leaders, hospitality professionals, and specialized media, featured Kim Thompson, co-founder of Raw Coffee Company, who outlined the background of the initiative, sayingWe place great importance on collaboration between brands that share the same values. Recently, we began working with Sage, a manufacturer of excellent coffee machines. However, we noticed complaints from customers because the coffee being used was not always suitable. This highlights the importance of partnerships and the need for alignment between machines, coffee, and training. We also discovered Milk Lab, and it was not only about improving taste but also about their commitment to sustainability. Mr. Murad Jankat, Head of JAR Foods Middle East, proposed the idea of dedicating a training center to plant-based milks, and we welcomed this step. We believe that success lies in the person standing between the machine and the customer, who manages all the variables.”

For his part, Peter Brown, International Business Development Director at Milk Lab, emphasized that the brand, which will celebrate its 10th anniversary this October, was founded to solve a genuine problem: “When almond milk was introduced in Australian supermarkets in 2013, it became popular among health-conscious consumers. But it didn’t work well in coffee it would curdle due to acidity. That’s why Milk Lab invested 12 to 18 months in research and development, involving experts from across the coffee sector baristas, roasters, café owners, and Q-Graders to create a product designed specifically for coffee.”

He added: “Since then, we have expanded to offer a variety of options including almond, soy, dairy, lactose-free, and others, while always keeping coffee as the hero. Our motto is Made for Baristas, and today we are present in more than 30 markets. In the Middle East, almond milk accounts for about 55% of the market. Our strategic partner JAR has played an important role in raising awareness of the brand across the GCC and Jordan. We are not trying to be everything to everyone; our focus is to be the leader in milk designed for specialty coffee, while continuing to invest in the professional community that supports this industry.”

From her side, Purity Kariuki from Raw Coffee Company said: “Training has always been at the heart of our business. Excellent equipment and great products mean nothing without well-trained people. Traditionally, training programs focused on dairy milk, as it is stable, easy to use, and does not overpower coffee flavors. Plant-based milks, however, often produced inconsistent results almond could be overpowering, soy could curdle, and coconut could be watery. Our partnership with Milk Lab changed that. We began pairing specific coffees with specific milks: coconut with fruity Ethiopian coffees, oat with our house blend for its sweetness and creaminess, and almond as a balanced option. This led us to launch a dedicated training program starting with our B2B partners and later opened to a wider audience to share this knowledge and raise coffee quality standards.”

Meanwhile, Matt Toogood, CEO of Raw Coffee Company, stressed the complexity of the market, saying: “The coffee market in Dubai and the Middle East is crowded and complex, and consumers are often confused about what specialty coffee truly means. This is why the idea of a School of Milk was created to raise standards, provide clarity, and strengthen the sector as a whole. This collaboration is not only about combining coffee with milk; it is a practical step to advance the industry, making it clearer, more sustainable, and higher in quality for everyone.”

For his part, Murad Jankat, Head of JAR Foods Middle East, noted that Milk Lab adapts its products to the preferences of different regions including Levantine consumers frequenting Dubai cafés to ensure the best alignment between milk styles and local coffee offerings. Raw Coffee Company, led by Purity and her team, will manage the training programs and oversee the new center in line with the needs of the regional market.

U.S. Top 100 Coffee Shops for 2025

Dubai – Qahwa World 

Yelp has unveiled its Top 100 Coffee Shops in America for 2025, ranking the most celebrated cafés across the nation. The list reflects the depth of U.S. coffee culture, highlighting everything from innovative roasteries to family-owned shops known for unique drinks and warm community spirit.

At number one, Yaw Farm Coffee Roaster in Las Vegas earned the crown as the best coffee shop in America. Owned by Jillian and Ian, this small but mighty roastery focuses on careful bean sourcing, expert pour-over techniques, and creative syrups such as its signature blackberry blend. Despite offering no seating or Wi-Fi, it has built a devoted fanbase, with 95% of its Yelp reviews rated five stars.

Coffee Trends on the Rise

The 2025 ranking highlights how American coffee drinkers are increasingly embracing creative drinks. Searches for “banana bread latte” surged by more than 6,000% this summer, giving Cassel Earth Coffee in Irvine, California, national attention for its banana latte. Viennese-style einspanners, topped with sweet cream, are also rising in popularity, featured at cafés such as Markario Coffee Roasters in Everett, Washington.

“More than ever, people want coffee that blends flavor, quality, and a sense of connection,” said Tara Lewis, Yelp’s trend expert. “It’s about making the daily ritual something special.”

The Full Top 100 Coffee Shops in the U.S. for 2025

  1. Yaw Farm Coffee Roaster – Las Vegas, Nevada
  2. 1022 Cafe & Gelateria – Oceanside, California
  3. Rainbeau Jo’s – Lihue, Kauai, Hawaii
  4. Mate Conmigo – Los Angeles, California
  5. Makua Banana Bread – Oahu, Hawaii
  6. Cassel Earth Coffee – Irvine, California
  7. Pangolin Café – Reno, Nevada
  8. Makario Coffee Roasters – Everett, Washington
  9. St. Pat’s Coffeehouse – New Orleans, Louisiana
  10. A.T. Oasis Coffee & Tea Shop – Phoenix, Arizona
  11. Classy Hippie Tea – Sacramento, California
  12. Mission Blue – San Francisco, California
  13. Tatiana’s Coffee and Tea – Ventura, California
  14. Elevated Coffee and Confections – Lemon Grove, California
  15. Window Coffee Bar – Phoenix, Arizona
  16. Pursue Coffee – Redondo Beach, California
  17. Acurrucame Cafe – Los Angeles, California
  18. Wolfe Club Coffee Roasters – Tacoma, Washington
  19. Family Cafe – Beaverton, Oregon
  20. The Horn – Nashville, Tennessee
  21. Tim Is Making Great Coffee – San Juan Capistrano, California
  22. Nic and Luc – Longwood, Florida
  23. Medieno Coffee Shop and Roaster – Danville, California
  24. Blue Corn Cafe and Bakery – Glendale, Arizona
  25. Castle Coffee – Albuquerque, New Mexico
  26. Hot ‘n’ Sweet Coffee and Donut Shop – Page, Arizona
  27. Sweet Oven Bakery – Sacramento, California
  28. Koana – Mountain View, Hawaii (Big Island)
  29. Uptown Cafe – Chantilly, Virginia
  30. Afro Joe’s Coffee and Tea – Chicago, Illinois
  31. Mr. Bee’s Coffee and Teas – Santa Rosa, New Mexico
  32. Enderly Coffee Co. – Charlotte, North Carolina
  33. Resurrection Cup Coffee – Fort Lauderdale, Florida
  34. Howlin Hounds Coffee – Omaha, Nebraska
  35. Kaffe Crepe – Reno, Nevada
  36. Jake’s Ice Cream on Siesta Key – Sarasota, Florida
  37. Whistle and Fizz – New York City, New York
  38. Rocklin Donuts and Cinnamon – Rocklin, California
  39. The Early Bird Cafe East Meadow – East Meadow, New York
  40. Dolce Vita – Oxnard, California
  41. Desta Ethiopian Cafe – Oakland, California
  42. Slow Rush – Paso Robles, California
  43. Cinnamon’s Bakery – Estes Park, Colorado
  44. Macadon’s – Renton, Washington
  45. Mad Dogs and Englishmen – Carmel-by-the-Sea, California
  46. Convo Coffee House – Las Vegas, Nevada
  47. Rock Stop – Orderville, Utah
  48. Dog Bar – Brunswick, Maine
  49. Local Coffee – Montclair, New Jersey
  50. Theory Coffee Company – San Antonio, Texas
  51. The Foundry Bakery – Maryland Heights, Missouri
  52. Gathered Grounds Surprise – Surprise, Arizona
  53. K Dessert Cafe – Tampa Bay, Florida
  54. Cafe Porche and Snowbar – New Orleans, Louisiana
  55. Duck Donuts – Irvine, California
  56. Mr. Burro Cafe – Fairplay, Colorado
  57. Matt Robbs Biscuits – Knoxville, Tennessee
  58. J Presso – Atlanta, Georgia
  59. Ginger Beard Coffee – Tampa, Florida
  60. Butteriffic Bakery and Cafe – Memphis, Tennessee
  61. Cutbow Coffee Roastology – Albuquerque, New Mexico
  62. La Perlita – Portland, Oregon
  63. Cafe Zio – Edison, New Jersey
  64. Deltina Coffee Roasters – Oceano, California
  65. Red Captain Coffee Company – Tucson, Arizona
  66. Hole Hot Doughnuts and Fresh Coffee – Asheville, North Carolina
  67. The Red Bud Cafe – Daytona Beach, Florida
  68. Dig It Coffee – Las Vegas, Nevada
  69. Joyful Noise Coffee – Menifee, California
  70. Fraise Cafe – Fullerton, California
  71. Tokyo Premium Bakery – Denver, Colorado
  72. Cream Sugar Coffeehouse – Cincinnati, Ohio
  73. A Special Blend – Greensboro, North Carolina
  74. ICI Macarons and Cafe – Philadelphia, Pennsylvania
  75. Neil’s Donuts – Wallingford, Connecticut
  76. The Bull Shack Coffee and Smoothies – Livingston, Texas
  77. Haan Coffee – Orlando, Florida
  78. White Duck Espresso – New Port Richey, Florida
  79. Recreo Coffee and Roasterie – West Roxbury, Massachusetts
  80. Billie Joe Coffee – Grand Prairie, Texas
  81. Voila French Cafe – Greer, South Carolina
  82. Elephantine Bakery – Portsmouth, New Hampshire
  83. Cali Coffee – Hollywood, Florida
  84. Out There Coffee – Cape May, New Jersey
  85. First Wave Coffee – Maui, Hawaii
  86. Bitty and Beau’s Coffee – Savannah, Georgia
  87. Side Track Coffee – Opelika, Alabama
  88. Roastd Coffee – Fort Lee, New Jersey
  89. Black Coffee Lounge – Cincinnati, Ohio
  90. Amarin Coffee USA – Chincoteague, Virginia
  91. Esteamed Coffee – Cary, North Carolina
  92. Dawn Donuts – Houston, Texas
  93. Hidden Grounds Coffee – Wilmington, North Carolina
  94. Coffee Cove – Hauula, Honolulu, Hawaii
  95. Canon Coffee – Apopka, Florida
  96. The Baker – New Bedford, Massachusetts
  97. Homage Coffee House – Glendale, Arizona
  98. Polcaris Coffee – Boston, Massachusetts
  99. Greenwell Farms – Kealakekua, Hawaii (Big Island)
  100. Cafe Flore – Fort Myers, Florida

A Nation of Coffee Lovers

From creative latte art in California to traditional Ethiopian coffee in Oakland, the 2025 rankings highlight just how diverse and dynamic America’s café scene has become. With demand for unique drinks and community-focused spaces continuing to rise, coffee in the U.S. is more than a beverage — it’s a cultural movement.

James Hoffmann: From Coffee Hater to One of Its Global Icons

Dubai — Qahwa World

On September 20, 2025, the Financial Times published an in-depth feature tracing the extraordinary journey of James Hoffmann, who began his career hating coffee but went on to become one of its most recognized global figures. The story details how he rose from reluctant beginnings to world champion barista, YouTube celebrity, author, and one of the most influential voices in the specialty coffee movement.

From Rejection to Passion

In his early life, Hoffmann was anything but a coffee enthusiast. He worked as a casino employee in Leeds before moving to London, where he joined espresso machine companies such as Gaggia and La Spaziale. During quiet hours he experimented with the machines, discovering how small adjustments in grind or pressure could change the taste. He still disliked the drink, but his curiosity was triggered by the realization that some cups were “less bad” than others.

The turning point came in 2005, when Hoffmann tasted a Kenyan coffee from a small estate. It shocked him: the flavor resembled blackcurrant juice, a revelation that convinced him coffee could be something extraordinary. Just two years later, after refining his skills and delegating tasting duties to a coach, he was crowned World Barista Champion in Tokyo 2007.

In 2008, together with award-winning taster Anette Moldvaer, Hoffmann founded Square Mile Coffee Roasters in London. It became one of the country’s first specialty roasters and helped transform the UK market from generic blends to single origins and traceable coffees. His rise was framed within the broader “waves of coffee”: the first wave of mass consumption, the second wave of café culture through chains like Starbucks, the third wave of artisanal, single-origin appreciation, and now the debated “fourth wave,” which emphasizes science, sustainability, and scalability — a movement in which Hoffmann is seen as a key figure.

From Barista Champion to YouTube Star

Hoffmann’s influence didn’t stop at cafés or roasteries. In 2016, he launched a YouTube channel to share simple coffee content. By 2020, when the pandemic forced millions to brew at home, his videos became the go-to guide worldwide. From equipment reviews to quirky experiments like tasting 1930s Harrods coffee, Hoffmann turned home brewing into a global hobby.

Today his channel has over two million subscribers and generates up to £200,000 annually. Yet his success isn’t just about numbers. He resonates with both beginners and experts: never mocking casual drinks like Frappuccinos, but always nudging his audience toward specialty coffee with patience and authority.

Hoffmann is also known for obsessive precision. He has CT-scanned espresso pucks, used lab-grade particle size analyzers, and tested milk foams with food additives. Even April Fool’s videos meant as jokes sometimes led to practical discoveries. Inspired by this scientific mindset, thousands of hobbyists now document their brews in apps like BEANCONQUEROR and debate mineral ratios on Reddit and Discord.

The “home barista” wave even pushed brands such as Breville (Sage) and La Marzocco to create professional-grade equipment for consumers. Hoffmann’s influence has therefore reshaped not only enthusiasts’ kitchens but the entire specialty coffee industry.

Challenges and Future Mission

Despite his success, Hoffmann remains wary of coffee’s future. He recalls how London’s coffeehouses thrived in the 17th century only to vanish decades later. Climate change is shrinking suitable land for arabica, while rising costs may drive farmers to switch to more profitable crops like macadamia or avocado.

For Hoffmann, the solution lies in consumer awareness and willingness to pay fairer prices that sustain farmers. He is preparing the third edition of his landmark World Atlas of Coffee, aiming to educate, inspire, and elevate appreciation of coffee worldwide.

The paradox of Hoffmann’s story is striking: from someone who once despised coffee to a world champion, author, and educator shaping global taste. Balanced between inclusivity and rigor, he has persuaded millions to move from stale supermarket grounds toward vibrant specialty beans.

Today James Hoffmann stands as a cultural icon of modern coffee — where craft meets science and community. Through his roastery, his books, and his YouTube channel, he continues a mission to keep coffee alive as a shared art, science, and culture for generations to come.