Tag: coffee exhibition

Nuova Simonelli at World of Coffee Bangkok 2026

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Bangkok – Qahwa World

From May 7 to 9, Nuova Simonelli will take part in World of Coffee Bangkok 2026, bringing innovation and energy to the heart of the Asian coffee industry. Visitors can find the brand at booth B311, where technology, experience, and great coffee come together.

Nuova Simonelli area: a future experience

Inside the brand space, visitors will enjoy a fully hands-on experience designed for baristas, roasters, and coffee chains.

The event will feature the official launch of a new evolution of the iconic coffee machine, designed to simplify daily work, improve efficiency, and support sustainability.

A high-performance professional machine will also be available for hands-on testing, created for fast-paced environments without compromising cup quality.

Smart automation technology

Intelligent automation with zero stress. Visitors will experience smart automation technology that simplifies daily operations, standardizes preparation, and ensures consistent quality even during peak hours.

An experience beyond the booth

Booth B311 will be more than an exhibition space. It will be a dynamic hub for meeting, tasting, and exchanging ideas between coffee professionals and an international audience.

Guests are invited to try the machines, explore the technology, and engage with the future of coffee innovation.

Invitation

Visit the booth, test the equipment, and discover how coffee meets smart innovation.

Victoria Arduino to Showcase Innovation at World of Coffee Bangkok 2026

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Bangkok – Qahwa World

From May 7 to 9, Victoria Arduino will take part in World of Coffee Bangkok 2026, one of the most anticipated events in the global specialty coffee industry. Hosted in Bangkok, the brand will present its vision focused on design excellence and high performance.

Visitors can find Victoria Arduino at booth B311, where its iconic machines and solutions will be showcased, all designed to support baristas and coffee businesses worldwide.

  • L’Atelier makes its debut

A key highlight of this year’s participation is the launch of L’Atelier, a new concept space dedicated to creativity, craftsmanship, and timeless design. Inspired by luxury ateliers, the project introduces a new level of customization, transforming each coffee machine into both a professional tool and a unique design piece.

  • Exclusive sensory experiences

Throughout the event, the Victoria Arduino booth, including the But First Coffee bar, will host special roaster takeovers in collaboration with leading Thai barista champions:

May 7: Fika and Co. Roasters with Jen Kawinrat Veerawat
May 8: Rosetta Roasters with Tee Sittipong
May 9: Asterisk Espresso Rosters with Kittipo Eangchoun

These sessions will offer visitors a rich sensory journey, combining high quality coffee, skilled baristas, and advanced extraction technology.

  • Barista champions on stage

At booth B311, a dedicated station featuring the Black Eagle Maverick Core will host a lineup of internationally recognized baristas:

Daniele Ricci on May 7 from 1 to 6 pm
Mikael Jasin on May 8 from 10 to 11 am
Dawn Chan on May 9 from 1 to 6 pm
Latte art competition highlight

Victoria Arduino will also partner with Loveramics for the Loveramics Milk Art Throwdown 2026 Bangkok. The event will take place on May 8 from 5 pm to 9 pm at the Loveramics Flagship Store. It will bring together baristas and coffee enthusiasts in a dynamic latte art competition focused on creativity and technique.

  • Looking ahead

Victoria Arduino invites all visitors to booth B311 to experience its latest innovations and explore the future of coffee through design, technology, and craftsmanship.

World of Coffee San Diego 2026: Last Chance for Early Bird Rates

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SAN DIEGO, CALIFORNIA – QHWAW WORLD

The countdown has officially begun for the global specialty coffee community. With World of Coffee San Diego 2026 just around the corner, the Specialty Coffee Association (SCA) has announced that “Early Bird” registration rates are set to expire on March 1, 2026. This leaves attendees with just one week to take advantage of significant savings before prices increase.

A Strategic Hub for a Growing Industry

Set in the vibrant city of San Diego, this event is expected to be a cornerstone for coffee professionals and enthusiasts alike. From roasters and farmers to equipment suppliers and baristas, the exhibition serves as a premier platform for networking, discovering innovations, and exploring the trends shaping the future of the specialty coffee market.

Badge Options and Pricing Details

The 3-Day World of Coffee Badge provides full access to the exhibit hall, the World Latte Art Championship, the SCA Lecture Series, and public cuppings from April 10 to April 12, 2026.

Pricing Overview (Early Bird ends March 1):

Badge Category (3-Day) Early Bird Price Regular Price (After March 1)
SCA Paid Members $299 $340
Non-Members $360 $399

Single-day badges are also available for Friday, Saturday, or Sunday to accommodate those with tighter schedules.

Expert-Led Workshops and Hands-On Learning

The event features an intensive series of SCA workshops, ranging from 2.5 to 3.5 hours. These sessions offer practical, hands-on solutions to industry challenges, covering everything from flavour development to business management. Early bird rates for workshops start at $250 (with additional discounts for members), and seats are expected to fill quickly due to high demand for specialised training.

Digital-Only Registration and Logistics

The organisers have noted that World of Coffee is a non-cash event, requiring all badge purchases to be made online via credit or debit card. For international visitors, visa invitation letters can be generated during the registration process. Additionally, Maritz has been appointed as the official housing provider, offering curated accommodation options near the venue to ensure a seamless experience for all attendees.

MICE 2026 Reveals Exhibitor Line-Up in Melbourne

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Melbourne – Qahwa World

The Melbourne International Coffee Expo (MICE) has officially revealed its exhibitor line-up for 2026, offering industry professionals an early look at what to expect when the event takes place from 26–28 March 2026 at the Melbourne Convention and Exhibition Centre.

Recognised as one of the leading trade exhibitions for the global coffee and hospitality sectors, MICE continues to serve as a key meeting point for roasters, café operators, equipment manufacturers, and suppliers from around the world.

With the exhibitor directory now live, attendees can begin planning their visit and identifying the brands, technologies, and solutions most relevant to their business needs. The show floor will feature a broad mix of coffee roasters, machinery specialists, ingredient suppliers, and service providers, creating a comprehensive showcase of the industry.

The strength of the event is further reflected in its sponsor and partner support, which highlights the expo’s ongoing relevance within the international coffee community. Backing from established brands and industry organisations reinforces MICE’s role in showcasing current trends and future direction across coffee and hospitality.

Across the exhibition space, visitors will have the opportunity to engage directly with equipment manufacturers, grinder specialists, milk and ingredient suppliers, and packaging and technology providers. This face-to-face interaction allows businesses to evaluate options efficiently and make informed decisions with confidence.

The 2026 edition will once again feature hands-on demonstrations of brewing equipment and café workflow solutions, alongside curated areas dedicated to coffee tasting and roasting. These platforms enable attendees to compare products, explore sourcing conversations, and better understand performance across espresso and milk-based beverages.

In addition to product discovery, MICE 2026 brings together suppliers focused on sustainability, automation, packaging, and digital systems designed to support café and roastery operations. The event offers a practical environment for operators seeking solutions that improve efficiency and scalability.

With a focus on quality presentations, clear navigation, and meaningful engagement, MICE 2026 aims to deliver strong commercial value for attendees. As the exhibitor line-up is confirmed, industry professionals are encouraged to plan their visit early to maximise opportunities across the three-day event.

MICE 2026 is set to deliver insight, connection, and business-focused outcomes for the global coffee community.

World of Coffee Dubai 2026 concludes its fifth edition with a record 20,000 visits

Posted on by Qahwa World
  • 50% of the exhibition space for the sixth edition next year has already been booked
  • Brazil and other countries have announced an increase in their national pavilion spaces for the next edition
  • Results of the three live auctions announced
  • Winners honoured in the four championship categories, Best New Product, and Best Design Award
  • Jean Espanti from the United Arab Emirates crowned champion of the Cezve/Ibrik World Championship
  • Adam Rubin from Benchmark Coffee named Best Barista in the UAE
  • Jomar Morales from Benchmark Coffee takes first place in the Latte Art Championship
  • Nizam Basha Luwang from Espressi named Roaster of the Year
  • Sage wins the Best New Product Award
  • Coffee Market Innovations (CMI) wins the Best Design Award

Dubai – Qahwa World

World of Coffee Dubai 2026 concluded yesterday at the Dubai World Trade Centre, announcing the winners of the local and international championships and competitions, as well as the results of the auctions held on the first and third days. The fifth edition of the exhibition was a remarkable success, recording over 20,000 visits from specialty coffee professionals across more than 80 countries., reflecting the continued growth of international attendance and global participation, and reinforcing Dubai’s position as a leading hub for the specialty coffee industry.

The fifth edition also witnessed the signing of a three-year partnership agreement to organise the Bahrain Coffee Festival between DXB LIVE, the Bahrain Tourism and Exhibitions Authority (BTEA), and Exhibition World Bahrain (EWB). The festival’s inaugural edition achieved strong success, positioning it as a platform that combines trade and consumer-focused activities, including workshops, live coffee preparation, championships, and interactive experiences, with the aim of engaging a wider community of coffee enthusiasts, families, and the general public. The opening day also saw the signing of a five-year partnership agreement between World of Coffee Dubai and the Specialty Coffee Association (SCA), extending the collaboration through 2031.

As the 2026 edition ended yesterday evening, DXB LIVE, the integrated event management and experiential agency of the Dubai World Trade Centre and organiser of the event, confirmed strong demand for exhibition space in the next edition. 50% of the exhibition space for the sixth edition of World of Coffee Dubai 2027 has already been booked. The next edition is scheduled to take place from 26–28 January 2027 at the Dubai World Trade Centre.

The final day marked the conclusion of four championship competitions, including three UAE national titles and the World Cezve/Ibrik Championship, recognising technical excellence, consistency, and performance under internationally recognised standards.

In the UAE National Barista Championship, Adam Ruben (Benchmark Coffee) was crowned National Champion, with Nooran Albannay (Coffee Architecture) securing second place and Serkan Sagsoz (Julith Coffee) placing third, following assessments across espresso, milk-based beverages, and signature drinks.

The UAE National Latte Art Championship recognised excellence in creativity, control, and technical precision, with Jhomar Morales (Benchmark) taking first place, followed by Mark Lyster Gimeno (Heaf) and Win Min Htike (Jebena Specialty Coffee) in second and third positions respectively.

The UAE National Roasting Championship concluded with Nizam Pasha Lolowang (Espressi) awarded first place, with Ajeyudu Pathuri (Brewing Gadgets) securing second place and Raha Shahsavar (Crack Coffee Roastery)placing third, recognising excellence in roast development, flavour profiling, and consistency.

At the international level, the World Cezve/Ibrik Championship crowned Jane Espante (United Arab Emirates) as the 2026 champion, followed by Angel Kotsifakis (Greece) in second place and Waël Hachem (France) in third. The championship celebrates one of the world’s oldest coffee brewing traditions through contemporary specialty coffee standards.

Innovation and creativity were celebrated through the event’s awards programme. The Best New Product Award was presented to Sage for The Oracle Dual Boiler, recognising innovation in coffee equipment and brewing technology. The Coffee Design Award was awarded to Coffee Market Innovations (CMI), celebrating excellence in stand design, creativity, and brand presentation on the exhibition floor.

Key commercial results were confirmed through the Dubai Coffee Auction programme, with the Dubai Coffee Equipment Auction on Day One and the Exhibitors’ Coffee Auction on Day Three, organised by DXB LIVE with DMCC, delivering major milestones including a Bolivian coffee reaching USD 386 per kilogram (the origin’s second highest price on record), the first ever continental U.S. coffee offered at auction setting a new price benchmark, and a record diversity of 13 origins represented in a single auction, reinforcing World of Coffee Dubai’s role as a transparent, trade driven marketplace for global buyers and producers.

Commenting on the fifth edition, Khalid Al Hammadi, Executive Vice President of DXB LIVE, said: “World of Coffee Dubai has firmly established itself as a platform where the specialty coffee industry comes together to celebrate excellence, exchange knowledge, and conduct meaningful business. The remarkable growth in visitor numbers, along with the strong early demand for exhibition space for the 2027 edition, reflects the role of both Dubai and the event as a hub connecting markets, talent, and opportunities.”

Over the course of three days, World of Coffee Dubai 2026 brought together more than 2,100 exhibiting companies and brands from 78 countries, serving as a key meeting point for producers, roasters, manufacturers, buyers, and decision-makers across all stages of the specialty coffee value chain. The final day shifted the focus from engagement to recognition, with a formal celebration of professional excellence, innovation, and achievements within the sector.

As World of Coffee Dubai 2026 concludes, the fifth edition stands as its largest and most internationally diverse to date, underscoring Dubai’s growing influence as a global hub for specialty coffee trade, professional excellence, and innovation.

About World of Coffee Dubai

World of Coffee Dubai (WOC Dubai) is the premier coffee trade show for exhibitors and visitors looking to break into the Middle East’s burgeoning coffee industry. The event showcases popular features like the Roaster Village, engaging lectures, the Cupping Room, the SCA UAE National Championships, the Coffee Design Awards, the Best New Display Product Competition, Brew Bar, and the SCA Community Lounge, where buyers and sellers come together to reconnect and establish new business relationships. The exhibition welcomes local, regional, and global professionals in the coffee industry including producers, manufacturers, traders, farmers, international experts, distributors, small and medium companies, coffee shops, roasters, hotels, and coffee enthusiasts from around the world.

About SCA

The Specialty Coffee Association (SCA) is the world’s largest nonprofit, membership-based trade association in the coffee industry. Representing thousands of coffee professionals globally from producers to baristas, the organization is built on foundations of openness, inclusivity, and the power of shared knowledge, fostering an international coffee community to make specialty coffee a thriving, equitable, and sustainable activity for the entire value chain. From coffee farmers to baristas and roasters, our membership spans the globe, encompassing every element of the coffee value chain. The SCA acts as a unifying force within the specialty coffee industry and works to make coffee better by raising standards worldwide through a collaborative and progressive approach.

About DXB LIVE

DXB LIVE, the premier event management and experiential agency of Dubai World Trade Centre (DWTC) offers a comprehensive range of services, providing innovative solutions for all types of events and experiences both within the UAE and internationally. Over the years, DXB LIVE has successfully created a fully integrated and globally recognized experiential environment, driven by its state-of-the-art in-house production facilities and advanced technical expertise. The team covers strategic concept

Mohammed bin Rashid visits World of Coffee Dubai 2026

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Dubai – Qahwa World

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, today visited the fifth edition of World of Coffee Dubai, which opened at the Dubai World Trade Centre (DWTC) on 18th January and runs until 20th January 2026.

During the visit, H.H. Sheikh Mohammed, accompanied by H.H. Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, Second Deputy Ruler of Dubai, and H.H. Sheikh Mansoor bin Mohammed bin Rashid Al Maktoum, President of the UAE National Olympic Committee, toured several pavilions displaying a wide range of exhibits.

H.H. Sheikh Mohammed was apprised by Helal Saeed Almarri, Director General of the Dubai World Trade Centre Authority, about the scale and impact of the exhibition. Organised by DXB LIVE, the integrated event management and experiential agency of Dubai World Trade Centre (DWTC), in collaboration with the Specialty Coffee Association (SCA), World of Coffee Dubai 2026 brings together more than 2,100 exhibiting companies and brands from 78 countries, marking the largest and most internationally diverse edition of the exhibition since its launch.

Providing tremendous opportunities for the sustained growth of an economic sector focused on one of the world’s most widely traded products, the coffee industry creates significant economic value and the exhibition is a key platform bringing diverse industry stakeholders together under a common umbrella. An estimate provided by statista.com puts the global coffee sector’s projected revenue for 2026 in the vicinity of $495.70 billion. Spanning various stages of the value chain, from cultivation and production to distribution and consumer markets, the exhibition showcases a wide variety of equipment used in coffee processing, roasting, and brewing.

Significant demand

H.H. Sheikh Mohammed was briefed by Khalid Al Hammadi, Senior Vice President of DXB LIVE, on the continued growth of World of Coffee Dubai over five editions. Since its launch, the exhibition has expanded significantly in scale and international participation, growing from a regional platform into a globally recognised meeting point for the specialty coffee industry. The 2026 edition spans more than 20,000 square metres, reflecting sustained growth driven by rising demand across the Middle East and North Africa.

World of Coffee Dubai 2026 reflects growing global interest in specialty coffee and Dubai’s role as a hub connecting producing countries with international buyers and manufacturers, bringing together leading producers, equipment manufacturers, roasters, and traders from both established brands and emerging markets. The exhibition features three live coffee auctions, international championships, workshops, and educational programmes, alongside extensive trade and networking opportunities for industry professionals.

Largest Edition of World of Coffee Dubai 2026 Kicks Off Tomorrow

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Dubai – Qahwa World

The fifth and largest edition of World of Coffee Dubai 2026 will kick off tomorrow, Sunday, in Dubai. The event is organised by DXB Live, the integrated event management and experiential agency of Dubai World Trade Centre, in partnership with the Specialty Coffee Association (SCA), and will run from 18 to 20 January 2026 at the Dubai World Trade Centre.

Recognised as the region’s leading specialty coffee trade event, the exhibition brings together more than 2,100 exhibiting companies and brands, alongside industry leaders, experts, and professionals from 78 countries, representing every stage of the coffee value chain. Participants include coffee producers, roasters, traders, equipment and machinery manufacturers and distributors, café operators, hospitality leaders, and industry organisations.

Spanning an exhibition space of 20,000 square metres, the event features strong participation from leading global coffee producers, reinforcing Dubai’s growing role as a global hub for coffee trade and a strategic gateway connecting producing countries with fast-growing consumer markets and international trade centres.

World of Coffee Dubai 2026 offers visitors a comprehensive experience covering all aspects of the specialty coffee industry. Key features include the Roasters Village, Producers Village, Cupping Rooms, Brewing and Espresso Zones, and dedicated Technology Areas, showcasing the latest innovations in roasting and brewing systems, automation, and sustainable technologies, reflecting global future trends in the specialty coffee sector.

The exhibition programme also includes a series of professional championships and competitions, such as the UAE National Coffee and Latte Art Championships, the Roasting Championship, as well as the Cezve/Ibrik World Championship, which celebrates one of the world’s oldest coffee preparation methods rooted in Middle Eastern and Turkish coffee culture, evaluated according to modern specialty coffee standards.

On the commercial front, the event hosts three live auctions across the three exhibition days, including a Coffee Equipment Auction on the first day, a Micro-lot Auction featuring top-rated specialty coffee beans on the second day, and an Exhibitors’ Coffee Auction on the third day. These auctions provide a transparent platform for price discovery, enhance international buyer participation, and support global market access for brands and producers.

World of Coffee Dubai 2026 will be open daily from 10:00 a.m. to 6:00 p.m. at Zabeel Halls 1, 4, 5, and 6 of the Dubai World Trade Centre. Registration remains open for visitors, media representatives, and industry professionals, with full programme details and media accreditation available via the event’s official website.

Dubai Leads the Future Dialogue of the Global Coffee Sector

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Dubai – Qahwa World

In a move that reinforces Dubai’s position as a global center of gravity in the coffee economy, the city is preparing to host World of Coffee Dubai 2026, an event that seeks to outline a new chapter in the history of the industry, shifting coffee from a traditional commodity trade to a knowledge- and innovation-driven sector.

  • A Journey of Quality Through Time

The exhibition’s vision is grounded in the historical progression that shaped today’s coffee culture, while correcting misconceptions and offering authoritative reference content:

The Era of Mass Production (1890–1960):
This period was dominated by “coffee for the masses,” with the focus placed on volume and ease of preparation at the expense of quality.

The Emergence of Specialization (1960–1990):
The early signs of a shift toward higher quality appeared in the 1960s, a movement that led to the official emergence of the term “specialty coffee” in the 1970s. This era marked a growing global focus on origin, quality, and roasting methods.

The Age of Craft and Sustainability (2000–Present):
Today, the industry has entered a professional and mature phase, where coffee has become a social experience supported by technology, alongside an intensified focus on transparency and sustainability.

  • Figures and Ambitions

The fifth edition of the exhibition will take place from 18 to 20 January 2026 at the Dubai World Trade Centre. What began with just 3,000 visitors has grown into an event attracting more than 17,000 visitors and 450 international exhibitors, positioning it as the primary gateway to the regional coffee market, which is projected to reach revenues of USD 38 billion by 2030.

  • Participation Opportunities and Activities

The exhibition offers a range of opportunities for professionals, including:

Roasters Village: A dedicated area for small roasteries to showcase their products directly (AED 9,000).

Brewing Zone and Cupping Rooms: Professional platforms that enable the tasting and evaluation of rare coffees by industry experts.

Innovation Awards and Coffee Auctions: Activities that celebrate creativity and bring exporters and buyers together in a dynamic setting.

“Be a Speaker” Program: A knowledge-sharing platform that allows experts to present their insights on the future of the industry and the impact of technology and artificial intelligence.

An Invitation to Regional Cafés

The exhibition invites cafés across the region to join the World of Coffee Café Network, benefiting from direct sourcing opportunities and professional networking with more than 1,980 brands from 130 countries.

World of Coffee Dubai 2026 is not merely a trade event; it is a global platform that brings farmers together with roasters, investors with baristas, collectively shaping the future of the global coffee landscape from the heart of Dubai.

World of Coffee San Diego 2026: A New Global Chapter for the Specialty Coffee Industry

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San Diego – Qahwa World

The Specialty Coffee Association (SCA) has officially announced World of Coffee San Diego 2026, marking the North American debut of the globally renowned World of Coffee event series. Set to take place from April 10–12, 2026, at the San Diego Convention Center, this exhibition represents the evolution of the beloved Specialty Coffee Expo—North America’s leading coffee trade show for over three decades—into a truly global platform for connection, innovation, and growth.

A Global Expansion of Coffee’s Premier Event

Bringing together over 17,000 visitors and 650+ exhibitors from more than 90 countries, World of Coffee San Diego unites professionals from every segment of the specialty coffee value chain, from farmers and roasters to equipment manufacturers, importers, and café owners. The event will maintain the dynamic spirit of the Specialty Coffee Expo while expanding its reach to align with the international World of Coffee network, which already includes editions in Europe, the Middle East, Central America, and Asia

According to the SCA, the rebranding aims to “connect the North American coffee market with the global community” and offer exhibitors “greater visibility, growth opportunities, and access to international buyers.”

Where Coffee’s Future Happens

The exhibition will host an extensive show floor showcasing the latest in coffee technology, roasting innovations, sustainable solutions, and consumer trends. Participants can explore products across sectors including:

Green and roasted coffee

Brewing and grinding equipment

Packaging, technology, and water treatment solutions

Allied beverages, pastries, and flavorings

More than 76% of attendees are confirmed decision-makers, including roasters, producers, importers, café owners, and business leaders—making the event a premier meeting point for industry professionals

Special Features and Awards

World of Coffee San Diego will feature two major global competitions:

Best New Product Awards, celebrating innovation across coffee equipment, accessories, and beverages.

Coffee Design Awards, recognizing excellence in branding, packaging, and space design that elevate the specialty coffee experience.

These awards, open exclusively to exhibitors, provide unparalleled exposure to global media and buyers.

Roaster Village: A Showcase for Craft Roasters

A highlight of the event, the Roaster Village offers boutique roasters and green coffee importers a dedicated platform to showcase their finest coffees through tastings and cuppings. Participation is reserved for SCA members classified as small or medium businesses with annual revenues under $5 million USD—ensuring the village remains a true celebration of artisan roasting and authentic specialty coffee craftsmanship

Schedule and Activities

The three-day event begins with an Opening Reception on April 9, followed by full exhibition days from April 10–12, 2026, including lectures, workshops, and networking sessions led by industry leaders. Registered exhibitors will receive complimentary passes to sessions valued at over $1,600, access to workshops, and invitations to networking events

Booth Packages and Pricing

Standard 10×10 booth packages start at $3,350 for SCA members and $4,020 for non-members, including complimentary staff badges, guest passes, mobile app listings, and event access. Larger island booths are available up to 1,200 sq ft, with special pricing tiers for members and non-members.

Event Logistics

Venue: San Diego Convention Center, 111 Harbor Dr., San Diego, CA

Dates: April 10–12, 2026 (Move-in begins April 8; move-out ends April 13)

Registration Opens: December 2025

Hotel Reservations Open: August 2025

Organizer: Specialty Coffee Association (SCA)

About the Specialty Coffee Association

The SCA is the world’s largest coffee trade association, dedicated to fostering a global coffee community and promoting sustainability and equity throughout the coffee value chain. Its initiatives encompass research, standards, education, and events that elevate quality and innovation worldwide.

For exhibitor inquiries, contact [email protected] or visit worldofcoffee.org.