Tag: World of Coffee Dubai

Finalists for the 2026 UAE National Roasting Championship Announced

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The Speciality Coffee Association UAE has released the list of 12 finalists for the 2026 UAE National Roasting Championship, which will take place alongside the World of Coffee Dubai exhibition from January 18 to 20, 2026.

Topping the list is Nizam Pasha Lolowang from Espressi with 243 points, followed by Carlo Bernabe from Llama and Raha Shahsavar from Crack Coffee Roastery. The full list of finalists includes:

Sagar Ghale – Coterra Coffee Roasters

Jefferson Olivas – Memories Roastery

Jonalyn Ortillo Dela Peña – Doppio Roasters

Ajeyudu Pathuri – Brewing Gadgets

Mohammad Fahrul Rachman – Laura Coffee

Deepak Ale – Coterra Coffee Roasters

Adel Alhosani – Meraki Cafe and Roastery

Jundan Bagas – Heaf

Muhammad Rosyid Ubaidillah – Refill Roastery

The championship aims to enhance roasting skills among participants and support the specialty coffee industry in the UAE.

The event will be hosted on the sidelines of World of Coffee Dubai, and the official roasting equipment sponsor, IRM Roasters, will provide all competition roasting machines.

For more information, please contact: [email protected]
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Dubai Leads the Future Dialogue of the Global Coffee Sector

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In a move that reinforces Dubai’s position as a global center of gravity in the coffee economy, the city is preparing to host World of Coffee Dubai 2026, an event that seeks to outline a new chapter in the history of the industry, shifting coffee from a traditional commodity trade to a knowledge- and innovation-driven sector.

  • A Journey of Quality Through Time

The exhibition’s vision is grounded in the historical progression that shaped today’s coffee culture, while correcting misconceptions and offering authoritative reference content:

The Era of Mass Production (1890–1960):
This period was dominated by “coffee for the masses,” with the focus placed on volume and ease of preparation at the expense of quality.

The Emergence of Specialization (1960–1990):
The early signs of a shift toward higher quality appeared in the 1960s, a movement that led to the official emergence of the term “specialty coffee” in the 1970s. This era marked a growing global focus on origin, quality, and roasting methods.

The Age of Craft and Sustainability (2000–Present):
Today, the industry has entered a professional and mature phase, where coffee has become a social experience supported by technology, alongside an intensified focus on transparency and sustainability.

  • Figures and Ambitions

The fifth edition of the exhibition will take place from 18 to 20 January 2026 at the Dubai World Trade Centre. What began with just 3,000 visitors has grown into an event attracting more than 17,000 visitors and 450 international exhibitors, positioning it as the primary gateway to the regional coffee market, which is projected to reach revenues of USD 38 billion by 2030.

  • Participation Opportunities and Activities

The exhibition offers a range of opportunities for professionals, including:

Roasters Village: A dedicated area for small roasteries to showcase their products directly (AED 9,000).

Brewing Zone and Cupping Rooms: Professional platforms that enable the tasting and evaluation of rare coffees by industry experts.

Innovation Awards and Coffee Auctions: Activities that celebrate creativity and bring exporters and buyers together in a dynamic setting.

“Be a Speaker” Program: A knowledge-sharing platform that allows experts to present their insights on the future of the industry and the impact of technology and artificial intelligence.

An Invitation to Regional Cafés

The exhibition invites cafés across the region to join the World of Coffee Café Network, benefiting from direct sourcing opportunities and professional networking with more than 1,980 brands from 130 countries.

World of Coffee Dubai 2026 is not merely a trade event; it is a global platform that brings farmers together with roasters, investors with baristas, collectively shaping the future of the global coffee landscape from the heart of Dubai.

What’s New in the Dubai Coffee Auction 2026

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The Dubai Coffee Auction returns this year as part of World of Coffee Dubai 2026, promising a bigger and more exciting experience than ever. The three-day event, taking place from 18 to 20 January 2026, offers roasters, café owners, and coffee enthusiasts the opportunity to explore and purchase some of the world’s finest coffees and innovative equipment.

Auction Event Schedule:

18 January – Coffee Equipment Showcase: Exhibitors will present a curated auction of specialized, high-end, and custom coffee equipment, providing attendees with an exclusive chance to explore the tools shaping modern coffee craftsmanship.

19 January – Premium Coffee Auction: Participants can bid on rare and specialty coffee lots, both in person and online through cupping bidding sessions, offering a more interactive experience for buyers worldwide.

20 January – Green Coffee Auction: A curated selection of pre-screened, top-tier green coffees will be showcased to buyers through in-person cupping sessions, emphasizing quality and exclusivity.

Organisers confirmed that this year’s auction introduces new experiences designed to connect buyers with rare microlots, specialty coffee, and advanced equipment, reinforcing Dubai’s position as a global hub for coffee lovers and the coffee industry.

The auction first launched last year during World of Coffee Dubai 2025, marking the region’s first-ever rare coffee auction, featuring around 20 collections of specialty and rare coffee beans.

The auction is the result of a strategic partnership between World of Coffee and the Coffee Centre of DMCC, aiming to strengthen Dubai’s role as a global coffee hub. Attendees can participate in person, while remote participants can join through a sophisticated digital platform.

In its inaugural edition, the Dubai Coffee Auction achieved record prices, with 16 collections of some of the rarest and finest beans offered by 11 producers from nine countries, including 11 collections of Geisha coffee, covering six different varieties, making the auction a global showcase of the world’s top coffee producers.

The highest-priced coffee in the auction was natural Geisha from the “Finca Sofia” farm in Panama, sold at $10,020 per kilogram, while another variety from the same farm reached $8,614 per kilogram, and a selection from “Finca La Mula” sold for $2,620 per kilogram. Meanwhile, Oma Natural coffee from Ethiopia reached $1,100 per kilogram, setting a new record for Ethiopian coffee.

The “Kona SL 34” variety from Hawaii also achieved a new U.S. coffee record at $950 per kilogram, an eightfold increase over the previous highest price paid for Kona coffee.

Geisha coffee is considered one of the rarest and most expensive coffees globally, known for its unique floral and citrus notes such as jasmine, and a smooth texture. Its origins trace back to Ethiopia, specifically the village of Geisha, and it was transplanted to Panama in the 1960s, where it thrives in high-altitude farms.

Additionally, “La Yama” from producer “Los Rodriguez” became the most expensive Bolivian coffee ever sold, fetching $350 per kilogram.

Specialty coffee, in general, is classified as coffee scoring 80 points or higher on a 100-point scale used in the Specialty Coffee Association’s cupping form. All lots presented in the auction scored 92 points or higher, reflecting their high quality.

Auction prices are driven by three main factors: superior quality, which typically scores above 90 points in cupping tests; rarity, as limited production increases demand; and the producer’s reputation and story, which add value and attract buyers seeking consistency and excellence.

DXB LIVE Announces Fifth Edition of World of Coffee Dubai 2026

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DXB LIVE, the integrated event management and experiential agency of Dubai World Trade Centre (DWTC), has announced the return of World of Coffee Dubai for its fifth edition, taking place from 18 to 20 January 2026 at Za’abeel Halls 1, 4, 5, and 6 at the DWTC.

Organised by DXB LIVE in collaboration with the Specialty Coffee Association (SCA), World of Coffee Dubai has rapidly grown to become the leading coffee industry event in the Middle East, bringing together producers, roasters, traders, and experts from across the globe. The 2026 edition builds on this success, reinforcing Dubai’s reputation as a global hub for coffee trade, culture, and innovation.

Since its inception, the exhibition has quadrupled in size, reflecting the region’s expanding coffee landscape. International exhibitors now account for around 77% of total participants, underscoring the global coffee community’s confidence in Dubai as a meeting point for business and innovation.

The event coincides with the strong growth of the UAE’s coffee market, currently valued at over USD 3.2 billion (AED 12 billion) and projected to grow 8.4% annually, reaching USD 4.5 billion (AED 16.5 billion) by 2029. Across the MENA region, the market is expected to exceed USD 11 billion (AED 40 billion) within the same period. This expansion is fueled by rising demand for specialty coffee, shifting consumer preferences, and sustained investment in quality, sustainability, and technology—all of which are reflected in this year’s enhanced edition.

Commenting on the announcement, Khalid Al Hammadi, Executive Vice President of DXB LIVE, said: “This exhibition embodies the UAE’s vision to be a global hub for specialty coffee, bridging producing regions and fast-growing markets. With participation expanding each year, World of Coffee Dubai has become an international platform uniting leading experts, brands, and innovators—reflecting Dubai’s spirit of innovation and reaffirming its pivotal role in shaping the future of the coffee industry both regionally and globally.”

Yannis Apostolopoulos, CEO of the Specialty Coffee Association, added: “World of Coffee Dubai has become one of the key events where the global coffee community comes together under one roof. Each new edition strengthens its position as an exceptional international showcase, thanks to the outstanding calibre of participants who help define the future of specialty coffee.”

Khalid Al Mulla, CEO of the SCA UAE Chapter, emphasized the event’s educational impact: “What distinguishes World of Coffee Dubai is its commitment to learning and knowledge exchange. It’s more than a marketplace—it’s a place where ideas are shared, skills are refined, and partnerships are built, creating a sustainable and thriving ecosystem for the coffee industry.”

The 2026 edition will feature the most diverse and inclusive program to date, including three national coffee championships—the UAE National Barista Championship, UAE National Cup Tasters Championship, and UAE National Roasting Championship—alongside the Best Coffee Design Awards, the Best New Product Competition, and two exclusive coffee auctions featuring some of the world’s rarest beans.

World of Coffee Dubai continues to serve as a global platform celebrating coffee culture, fostering innovation, and connecting tradition with progress. Exhibitors can now secure their spaces, and early-bird tickets for visitors are available through the official website: dubai.worldofcoffee.org

World of Coffee Dubai to Host the 2026 Cezve/Ibrik Championship

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The Specialty Coffee Association (SCA) has officially announced that World of Coffee Dubai 2026 will host the 2026 Cezve/Ibrik Championship (CIC)—marking the first stage of the 2026 World Coffee Championships (WCC) season.
The competition will take place January 18–20, 2026 at the Dubai World Trade Centre, coinciding with what is expected to be the largest edition of World of Coffee Dubai to date.

Produced by DXB Live in collaboration with the SCA UAE Chapter, World of Coffee Dubai has rapidly become the Middle East’s leading coffee trade event since its launch in 2022. The show continues to unite producers, roasters, manufacturers, and coffee professionals from around the globe — highlighting Dubai’s growing role as a bridge between coffee cultures of the East and the West.

The Cezve/Ibrik Championship pays homage to one of the world’s oldest brewing traditions. The cezve, also known as an ibrik, is a small long-handled pot traditionally made from copper, brass, or ceramic, used for centuries across Eastern Europe, the Middle East, and North Africa. Competitors in this event bring cultural expression and personal artistry to their performances, reimagining this ancient brewing method in a modern competitive setting.

Hosting this championship in Dubai is especially symbolic. The city’s deep cultural ties to traditional coffee preparation, combined with its reputation as a global hub for innovation and trade, make it a fitting venue for a competition that blends heritage with creativity.

Khalid Al Mulla, National Coordinator of the UAE Coffee Championships, stated: “We are truly honored to welcome the Cezve/Ibrik Championship to Dubai. This event represents more than competition — it’s a celebration of tradition, craftsmanship, and cultural connection. Bringing it to the UAE reinforces Dubai’s position as a bridge between the coffee cultures of the East and the West.”

The SCA has also released the 2026 CIC Rules and Regulations, including updated rules documents, summaries of changes, scoresheets, and an appeals form, all available at wcc.coffee/rules-regulations
.

The World Coffee Championships serve as a platform for global coffee professionals to showcase their craft, share knowledge, and inspire future generations of baristas, brewers, tasters, and roasters. Dubai’s inclusion as the first host city of the 2026 season further strengthens its status as a world-class coffee destination.

2026 World Coffee Championships Calendar

Dubai World Coffee Championships
January 18–20, 2026 | World of Coffee Dubai, Dubai World Trade Centre, UAE
Featuring the Cezve/Ibrik Championship

San Diego World Coffee Championships
April 10–12, 2026 | World of Coffee San Diego, USA
Featuring the World Latte Art Championship

Bangkok World Coffee Championships
May 7–9, 2026 | World of Coffee Bangkok, Thailand
Featuring the World Cup Tasters Championship

Brussels World Coffee Championships
June 25–27, 2026 | World of Coffee Brussels, Belgium
Featuring the World Brewers Cup, World Coffee Roasting Championship, and World Coffee in Good Spirits Championship

Panama City World Coffee Championships
October 22–25, 2026 | World of Coffee Panama, Panama Convention Center
Featuring the World Barista Championship

Dubai Coffee Centre Expands to Keep Pace with the Future of Global Coffee Trade

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Dubai, 17 September 2025 (Qahwa World) – The Dubai Multi Commodities Centre (DMCC), the world’s leading free zone and a key driver of global trade flows through Dubai, has officially launched the new mezzanine floor at its Dubai Coffee Centre. The 500-square-meter space has been designed to provide members and stakeholders in the coffee sector with greater access to international markets, foster innovation, and accelerate business growth.

The new facility includes 16 private offices available for lease, flexible co-working spaces, and an exclusive espresso bar for members, offering them the opportunity to host guests and showcase their products with ease. This expansion comes at a pivotal moment for the coffee industry, where the demand for flexible and integrated infrastructure to support origin producers, specialty roasters, and SMEs is more pressing than ever.

Coinciding with the expansion, DMCC released the latest edition of its Future of Trade report, this time focusing on the coffee sector. The report highlights the shifting dynamics of a global industry valued at over $200 billion, with international coffee trade alone exceeding $26 billion. With more than two billion cups consumed daily, coffee remains one of the most traded commodities in the world, yet climate threats, evolving consumer tastes, and shifting power dynamics across the value chain are reshaping the global coffee map.

Ahmed Bin Sulayem, Executive Chairman and CEO of DMCC, said:
“Coffee is not just a commodity; it is deeply woven into our identity in the Arab world and serves as a cornerstone of the global economy. With a consumer market exceeding $200 billion and nearly two billion cups consumed daily, coffee has shaped traditions of hospitality and trade since its journey from Yemen’s terraced farms and the port of Mokha to Europe, where coffeehouses became incubators for modern finance and ideas that fueled the Enlightenment and early industrial revolution. Today, more than 25 million farmers, most of them smallholders, rely on coffee for their livelihoods. The sector stands at a turning point, with direct-to-consumer pathways, climate-smart agriculture, and digital tools—from AI-powered traceability to tokenization of real assets—reshaping the industry. Dubai’s role now goes beyond redistribution; it has become a global platform for specialty coffee. The World of Coffee Dubai 2025 exhibition attracted more than 17,000 visitors and set record auction prices for rare varieties, underscoring the depth of the market in the Middle East and North Africa, expected to reach $11.5 billion. With this ecosystem, complemented by our Tradeflow digital commodities platform, Dubai is writing the next chapter in coffee’s story—where heritage meets innovation and inclusive growth becomes a reality.”

Mike Butler, Associate Director – Coffee at DMCC, added:
“This report paints a picture of a future that is complex but full of opportunities. Our role is to support members of the Dubai Coffee Centre by providing storage, logistics, roasting services, and facilitating trade between members. The new mezzanine floor, equipped with state-of-the-art facilities, is a tangible demonstration of this commitment and part of our broader strategy to solidify Dubai’s position as a global coffee hub.”

The Future of Trade report outlines several trends likely to shape the coffee industry in the coming years, including the rise of new direct-to-consumer trade routes driven by emerging markets such as China and Asia-Pacific, greater value retention in producing countries through local roasting and brand building, digital trade and blockchain-enabled traceability, climate-smart farming practices with drought-resistant varieties and agroforestry, and shifting consumer dynamics led by younger generations, particularly Gen Z, who are driving demand for sustainable specialty coffee and premium experiences.

The report also recommends scaling up investment in climate-smart agriculture, improving price transparency, empowering producers through supply chain digitization, expanding direct-to-consumer models, and developing trade infrastructure in strategic hubs like Dubai to streamline logistics, cut emissions, and strengthen traceability.

The latest edition continues the Future of Trade series, which has become one of the most widely read and trusted resources on global trade dynamics. With more than 2.5 million cumulative downloads and views, the series continues to shape global trade dialogue at a time when economic fragmentation and supply chain transformations are redrawing the map of global commerce.

Coffee Planet Showcases Innovation and Growth at World of Coffee Dubai 2024

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Coffee Planet, part of the Ludlow Coffee Group, made a strong impression at World of Coffee Dubai (21–23 January 2024), held in the city that has been its home since 2005. Following a record-breaking year in 2023 marked by market expansion, product innovation, and a commitment to sustainability, the company presented its largest and most ambitious showcase to date.

The event came during a period of significant growth for Coffee Planet, including the recent opening of a new corporate office, showroom, campus, and café in Abu Dhabi. This expansion reflects the company’s long-standing relationships in the capital and its broader ambition to strengthen its presence across the UAE, the Middle East, and international markets. Supporting this vision is its evolving brand identity and new strapline: “Everyone’s cup of Specialty.”

At World of Coffee Dubai 2024, Coffee Planet unveiled three major product launches:

Ready-to-Drink Cold Brew Range
The company introduced three new cold brew canned beverages: Latte, Caramel Latte (250ml), and Black Nitro (200ml). These products build on the success of its recently launched cold brew concentrate, already gaining traction in key markets, particularly within the HORECA sector. The concentrate offers versatility for cafés, bars, and events, enabling a wide range of beverage creations. The new ready-to-drink cans are expected to expand Coffee Planet’s reach across retail, online, and hospitality channels.

New Single Origin Coffees
Continuing its focus on quality and traceability, Coffee Planet presented a new selection of seasonal single origin coffees. These included three microlots from El Salvador (Santa Ana), Colombia (Hacienda Mallorca), and Guatemala, alongside four new food service single origins sourced from Brazil, Costa Rica, Colombia, and Ethiopia.

Sustainable Wooden Capsules
A key highlight was the launch of single origin coffees in innovative wooden capsules. Designed to be Nespresso-compatible, these capsules are made from natural wood fibres certified by PEFC and sourced from wood industry by-products. Fully plant-based and produced from renewable materials, they represent Coffee Planet’s commitment to sustainability while delivering a premium coffee experience. Customisation options are also available, allowing clients to tailor capsules to their preferred coffee selections.

Beyond product launches, Coffee Planet created an immersive experience at its stand. Visitors explored a main bar serving popular beverages using advanced equipment, a dedicated brew bar hosting workshops, a capsule display area, and a “Coffee Corner” concept designed for workplace environments.

The stand also featured insights into the Ludlow Coffee Group and its recently launched roastery brand, Jigsaw Coffee Company, which provides private label roasting services for global food and beverage brands and produces Coffee Planet’s full range.

Throughout the three-day event, Coffee Planet hosted interactive sessions, demonstrations, and competitions led by its Campus team and industry partners. Renowned baristas and latte art champions participated, adding energy and engagement to the experience. The company also collaborated with key partners across the exhibition, showcasing its coffees on leading equipment brands and hosting masterclasses.

Jamie Brown, CEO of Coffee Planet and Ludlow Coffee Group, said:
“We were proud to showcase our expertise and latest innovations at World of Coffee Dubai. It was a great opportunity to connect with customers and partners, strengthen relationships, and continue our mission to make specialty coffee accessible to all.”

World of Coffee Dubai 2024 Exhibition Successfully Concludes with the Reception of 13,000 Visitors

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Dubai, January 23, 2024 (QW): The third edition of the “World of Coffee Dubai 2024” exhibition concluded this evening in the city of Dubai with unprecedented public enthusiasm compared to previous editions. Organized by the International Coffee Association in the UAE and managed by “DXB Life,” the event took place over three days at the Dubai World Trade Center, attracting more than 13,000 specialized visitors, a 30% increase from the previous year.

At the event’s closure, winners were announced for the “National Latte Art Championship” and the “National Barista Championship of the UAE.” These competitions featured top professionals in coffee preparation in the UAE, aiming to secure the title and qualify for the annual “World Barista Championship.”

Covering an area of 15,000 square meters, the third edition of the World of Coffee Dubai 2024 brought together farmers, traders, manufacturers, distributors, small and medium-sized companies, café owners, roasters, hotels, coffee enthusiasts, and baristas from 51 countries. The exhibition witnessed the participation of thousands of visitors and more than 1,650 specialized companies and brands in the local, regional, and global coffee industry. The fourth edition of the “World of Coffee – Dubai” exhibition is scheduled for February 10 to 12 next year.

The winners were announced, including Micaela Ranzol from Tepic Coffee securing the first position, Kamal Rasyad from Archers Coffee in the second position, and Nooran Al Banae from Coffee Architects claiming the third position. The National Latte Art Championship also saw Mondrik Albas from Gold Box Roastery in the first position, Angelo Lagata in the second position, and Gatvekly Raymond Ambuan from DRVN By Porsche in the third position.

The closing day featured three lectures, with topics including a presentation by Damian and Merjin from “Abrau” in the first lecture, an introduction to the new Specialty Coffee Association Skills Diploma by Ben Helt, the Accredited Training Program Manager at the Specialty Coffee Association in the second lecture, and Andreas Zinder addressing “Economics of Coffee Extraction Factories: Investment Returns for Sustainability” in the third lecture.

Khaled Al-Hammadi, the First Deputy CEO of “DXB Life,” commented, “This year’s edition of the World of Coffee exhibition in Dubai garnered widespread interest from coffee industry enthusiasts. It witnessed a remarkable presence of global companies and brands, providing an international platform to showcase coffee products and brewing equipment. We look forward to organizing the fourth edition in February next year, building on the notable success achieved in this year’s edition. Sustainability was a key focus of the exhibition, and the event provided space to promote coffee culture among consumers through educational platforms on coffee types and preparation methods.”

Mohammed bin Rashid visits World of Coffee Dubai 2024 exhibition

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Dubai, 22 January 2024 (QW): His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, today visited the third edition of the World of Coffee 2024 exhibition being held at the Dubai World Trade Centre until 23 January.

During the visit, His Highness said that Dubai continues to consolidate its status as a key player in shaping the future of global trade by providing world-class infrastructure and services for bridging markets across the world. “Our city’s emergence as the heart of global trade in major commodities demonstrates our constant commitment to excellence and innovation.

As we progress in our journey to achieve the Dubai Economic Agenda D33’s goals to raise foreign trade to AED25.6 trillion and expand the emirate’s global reach to 400 additional cities over the next decade, we are not only creating greater economic prosperity but also helping forge new pathways for a more interconnected global trading landscape.

Dubai hosts numerous events that bring together various global industries to generate new opportunities, innovations and solutions to accelerate the sustainable growth of international trade,” His Highness added.

His Highness Sheikh Mohammed was briefed about the World of Coffee 2024 exhibition by His Excellency Helal Saeed Al Marri, Director General of the Dubai World Trade Centre Authority.

During his tour of the exhibition, which features 1,650 local and international exhibitors, His Highness was also briefed about the coffee industry’s
unique offerings showcased at the event and sustainable practices in the sector’s supply chain.

The global event, organised by DXB Live, the integrated event management and organisation services arm of the Dubai World Trade Centre, in collaboration with the Specialty Coffee Association, features a series of informative lectures presented by seasoned professionals.

The World of Coffee Dubai 2024 serves as a pivotal event in the global coffee industry. With over 1,650 companies and brands in attendance, the expo offers an ideal platform for showcasing a wide array of coffee products and services.

 

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Exhibits range from green and roasted coffee beans to a diverse selection of beverage preparation devices,roasting services providers, flavourings and packaging solutions. Additionally, the event is witnessing the participation of 60 UAE-based companies and brands.

The exhibition is also organising several exciting events, including the UAE National Barista and Latte Art Championship, the Coffee Design Awards, and the Best New Product Awards.

The World of Coffee 2024 aligns with the steady expansion of the coffee industry in the region. Market studies and analyses predict continued growth in the coffee market in the coming years. According to Data Bridge Market Research, the value of the coffee and Espresso drinks market in the MENA region is expected to reach around US$1.33 billion by 2030, increasing from approximately US$1.085 billion in 2022, with an anticipated Compound Annual Growth Rate (CAGR) of 2.6%.

 

World of Coffee Dubai 2024 Continues to Shine on Its Second Day

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Dubai, January 22, 2024 (QW): Amidst a substantial audience, the World of Coffee Dubai 2024 exhibition continues to dazzle with innovative events across various company booths and participating cafes. The exhibition, hosting a multitude of events, activities, and workshops, has captured the attention of coffee enthusiasts, industry professionals, and trade enthusiasts alike.

Competitions in coffee preparation persisted, alongside presentations by participating companies and brands in the “Roasters Village” and “Brew Bar” sections. The “Cupping Room” booth offered an opportunity to explore a diverse range of coffee varieties.

Organized by “DXB Life,” an arm specializing in comprehensive event management services at the Dubai World Trade Centre in collaboration with the “Specialty Coffee Association” (SCA), the World of Coffee event featured lectures by various experts.

Yannis Apostolopoulos, CEO of the Specialty Coffee Association (SCA), expressed admiration for the significant growth of the World of Coffee Dubai exhibition in its current edition compared to previous ones. He emphasized that the Dubai and UAE markets are dynamic, witnessing substantial growth in specialty coffee consumption, marking the highest growth rate globally.

Matia Miato, Head of Export at “Mizer Luigi Spa,” noted that the World of Coffee exhibition provided an opportunity to showcase products to a wide audience of coffee lovers and preparation experts from around the world.


Junior Romero, Content Manager at “Flava Coffee,” affirmed their commitment to participation for expanding access to new markets, strengthening relationships with other coffee companies, and highlighting their dedication to coffee farmers and all stakeholders in the industry by delivering high-quality products.

The “World of Coffee Dubai 2024” hosts over 1,650 international, regional, and local companies and brands, showcasing their products and services related to the industry. This includes green and roasted coffee beans, diverse beverage preparation equipment, roasting services, flavor additives, and packaging. The participant list encompasses 60 companies and brands based in the United Arab Emirates.

The exhibition spans three days and includes various events such as the “UAE National Barista Championship,” the “National Latte Art Championship,” and the competitions for “Coffee Design Awards” and “Best New Product.”

UAE Minister of Economy inaugurates World of Coffee Dubai 2024

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Dubai, January 20, 2024 (QW): Abdullah bin Touq Al Marri, Minister of Economy, inaugurated the 3rd edition of World of Coffee Dubai 2024, organised by DXB Live and the Specialty Coffee Association. The exhibition features over 1,650 local, regional, and global brands and companies, marking a 50 percent increase in space. This year’s event has garnered significant global interest, with 51 countries participating in its activities. The exhibition will run until January 23, 2024.

Bin Touq, accompanied by Timur Abdiljalil, Consul General of Kyrgyz Republic in Dubai and the Northern Emirates and Khalid Al Hammadi, Senior Vice President of DXB Live along with Yannis Apostolopoulos, Chief Executive Officer, The Specialty Coffee Association (SCA), toured the pavilions featured in the exhibition. He lauded the impressive influx of visitors and the wide participation of brands and exhibitors from across the globe. He commended the event organisation’s efficiency and praised the hard work of the teams involved.

During his visit, Bin Touq also toured the Roosters Village, Cupping Room, and Brew Bar pavilions, thoroughly inspecting the arrangements for the upcoming 2024 UAE National Barista Latte Art Championships. The competitions present participants with the chance to qualify for the esteemed World Barista Championship. In addition, Bin Touq observed the preparations for both the Coffee Design Awards and the Best New Product Awards.

The 2024 edition of World of Coffee focuses on sustainability in the coffee industry, emphasizing the need for responsible practices to ensure a continuous coffee supply. The Expo showcases regional market growth and addresses the increasing demand for specialty coffee. It features lectures and workshops on the sustainable coffee movement, promoting eco-friendly agricultural practices and aiming to preserve biodiversity and improve coffee quality.

On the inaugural day, a diverse array of events and activities were held, among which 2 sessions dedicated to Yemeni Coffee by Fatima Khabeer and Mervat Haider, and another session focused on significant Cold Brew approaches and featured insights from Julia Leach.

Shouq BinRedha, Exhibition Manager of World of Coffee Dubai 2024, said, “The 2024 edition of the Expo is set to build upon the successes of its previous editions. It is introducing fresh privileges and programs, including workshops and lectures, to enhance the overall experience. The event is showcasing various global happenings such as the Coffee Design Awards and Best New Product Awards, aimed at acknowledging innovation and excellence in the coffee industry while fostering collaboration and partnerships among exhibitors, visitors and leading companies. Serving as a vital platform, the event facilitates the unveiling of new products, exchange of expertise and knowledge, and networking with experts and innovators in the coffee industry. This year’s Expo is featuring the Roosters Village, Cupping Room and Brew Bar pavilions, offering diverse experiences for visitors. Additionally, a series of interactive sessions and workshops are focussing on the most effective approaches for resource utilisation and sustainable practices in the coffee industry.”

Khalid Al Mulla, the Chief Executive Officer of the Specialty Coffee Association -UAE Chapter, said, “We are excited about the 3rd edition of World of Coffee 2024 in Dubai, recognising the growing significance of this event as a premier destination for coffee enthusiasts and both local and international companies involved in coffee production. The exhibition provides a unique opportunity to gain insights on diverse cultures and artistic approaches to coffee preparation, stay abreast of the latest industry trends, and engage in discussions on promoting sustainability in the coffee sector. Held in the UAE, World of Coffee plays a pivotal role in strengthening the bonds of cooperation and communication between international brands and their regional partners in the rapidly expanding coffee industry. The remarkable attendance at this event, coupled with the associated activities, underscores the increasing popularity of specialty coffee in both the country and the region. It further emphasises Dubai’s prominent role as a hub for creativity and innovation in the coffee industry.”

Aleeshia Bailey, President, JAMROCK GREEN CORPS, said, “We are thrilled to participate in the World of Coffee Dubai for the first time, acknowledging the global significance of this event which is focused on the coffee industry. The exhibition offers us a unique opportunity to showcase our products both locally and globally, connecting with coffee enthusiasts, professionals, and experts alike. Throughout the Expo, our primary goal is to highlight our commitment to ensuring the excellence of our coffee products through a range of practices. These practices include the use of organic fertilisers, cultivating coffee beans at elevations ranging from 3,500 to 5,000 ft., growing coffee beans in volcanic soil, and selecting distinct varieties such as Arabica, Typica, and Geisha. Our coffee varieties have received certification from the Jamaica Agricultural Commodities Regulatory.”

The World of Coffee 2024 aligns with the steady expansion of the coffee industry in the region. Market studies and analyses predict continued growth in the coffee market in the coming years. According to Data Bridge Market Research, the value of the coffee and Espresso drinks market in the MENA region is expected to reach around US$1.33 billion by 2030, increasing from approximately US$1.085 billion in 2022, with an anticipated Compound Annual Growth Rate (CAGR) of 2.6 per cent over the specified timeframe.

Unveiling the Latest Innovations from Мокха 1450 at World of Coffee Dubai 2024

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Dubai, January 18, 2024 (QW) : “In the context of the ‘World of Coffee Dubai 2024’ exbation, Café Mokha 1450, a leading specialist in luxury coffee in Dubai, is pleased to invite you to join them in a unique experience. The  Mokha 1450 team will be conducting an exceptional workshop showcasing their latest innovations using the innovative ‘Black Eagle Maverick’ machine from Victoria Arduino and the pure brewing technique.

Event Details:

  • Date: January 22, 2024
  • Time: 1:00 PM
  • Location: Victoria Arduino – Za’abeel Z6-F40

This workshop presents a unique opportunity to explore the world of coffee from an advanced perspective, as Mokha 1450 introduces its latest innovations with sophisticated techniques and the new “Black Eagle Maverick” machine equipped with Pure Brew technology.

Join us and be a part of this distinctive experience, gaining insights into the future of the coffee world through the lens of Mokha 1450.