Tag: London

The Nuova Simonelli Technicians Competition is returning in 2026. After its first edition in France, the event is now expanding to new international markets including Paris, London, and the Middle East.

The competition focuses on espresso machine technicians. These professionals typically work behind the scenes. Yet they play a vital role in coffee quality, equipment reliability, and cafe performance.

Origins of the competition

The competition first launched in France. Organizers created it to showcase the skills, experience, and professionalism of coffee machine technicians. These workers often remain unseen by customers. Nevertheless, they maintain the equipment that baristas rely on every day.

Nuova Simonelli, the Italian espresso machine manufacturer, organizes the event. The company aims to highlight the strategic importance of technicians in delivering quality service and reliable products.

What sets this competition apart

The Nuova Simonelli Technicians Competition stands out for its hands-on, practical approach. It tests real-world skills that technicians use daily.

The competition begins with an online technical quiz. From this stage, organizers select eight technicians who qualify for the final round.

In the final stage, participants face practical challenges on espresso machines. These include simulated malfunctions, adjustments, and real technical interventions. The tasks mirror everyday work scenarios in coffee shops and service centers.

Speed, precision, machine knowledge, and operational efficiency all go under evaluation. Technical judges assess performance based on workplace safety, organization, technical expertise, and the ability to maintain excellent coffee quality.

Expansion to new markets in 2026

In the coming weeks, the competition will launch new international stages. The confirmed locations include Paris, London, and the Middle East.

This expansion confirms the global nature of the initiative. Nuova Simonelli aims to create real opportunities for exchange, professional growth, and knowledge sharing across key international markets.

Celebrating the technicians

Through this initiative, Nuova Simonelli celebrates the crucial role technicians play. They provide baristas with reliable, high-performing, and long-lasting equipment. Their work supports operational continuity, consistent quality, and end-customer satisfaction.

The event is more than just a competition. Organizers describe it as a platform for training, networking, and showcasing technical expertise.

How to participate

Technicians ready to join the next editions of the competition can apply through dedicated registration pages. Separate application links are available for the Dubai and United Kingdom editions.

Frequently Asked Questions

What is the Nuova Simonelli Technicians Competition?
It is an international competition for espresso machine technicians. Participants demonstrate their skills in diagnosing and repairing coffee equipment under timed conditions.

Where will the competition take place in 2026?
The competition will take place in Paris, London, and the Middle East. Specific venues and dates are available through the official registration pages.

How does the competition work?
Participants first complete an online technical quiz. The top eight scorers advance to a final round of hands-on practical challenges on espresso machines.

What skills are tested?
Judges evaluate speed, precision, machine knowledge, operational efficiency, workplace safety, organization, and the ability to maintain coffee quality.

Who can participate?
The competition is open to espresso machine technicians. Interested candidates should apply through the official registration pages for their region.

Why is this competition important?
Technicians play a crucial but often invisible role in the coffee industry. They ensure equipment remains reliable and performs well, which directly affects coffee quality and customer satisfaction.