Victoria Arduino announces its participation in the London Coffee Festival

Victoria Arduino, the leading Italian manufacturer of professional espresso machines known for its distinctive design and high performance, has announced its participation in the 2024 London Coffee Festival, promising to offer many new tasting experiences and products.

Coffee enthusiasts are invited to visit Victoria Arduino at the London Coffee Festival, where they will be located at stand G15.

The company will showcase the Black Eagle Maverick, the most powerful espresso coffee machine from Victoria Arduino, which offers complete control over temperature, brewing, and steaming. The T3 Genius, an evolution of T3 technology, provides the same precision and control while using 37% less energy. Developed to give baristas absolute control over their brew, T3 Genius technology ensures outstanding performance and unrivaled efficiency.

Also on display will be the Eagle Tempo, MyOne, and PureBrew+. From the customer’s perspective, it may appear as a standard configuration with a machine and two grinders, but from the operator’s point of view, it represents a genuine coffee station comprising the Eagle Tempo, MyOne grinder, and PureBrew+, the new machine capable of swiftly preparing PureBrew Coffee, a unique filtered coffee.

Among the showcased products is the newest addition to the E1 Prima family: E1 Prima EXP. E1 Prima EXP unleashes creativity and enhances every ingredient, allowing for countless recipes and cocktails based on espresso, Pure Brew, and milk, thanks to highly performant and user-friendly technologies. Hence, it’s dedicated to the curious, the explorers, the lovers of beauty, and to all those who inhabit every realm of taste and dream of tomorrow’s trends today.

Visitors at stand G15 in the London Coffee Festival can enjoy live demonstrations and experiments with Victoria Arduino coffee machines and grinders. Watch House will host a coffee competition with exclusive giveaways.

On Thursday, April 11th, at 10 am, James Thirwall, Head of Business Development at Canton Tea, will speak on the rise of Matcha using E1 Prima EXP. On Friday, April 12th, Jordan O’Shea from Assembly Roast will be at stand G15 for a special demonstration with E1 Prima EXP.

Finally, on Saturday, Victoria Arduino will host Hackney Gelato in its stand for a special experience.

Everything you need to know about London’s Coffee Festival 2024

Get ready for the yearly caffeine celebration as London’s vibrant coffee culture takes center stage once again. The upcoming event promises an array of more than 250 artisanal coffee and gourmet food brands, coupled with live music and a bustling food court.

Born out of a deep admiration for the UK coffee scene, the festival made its debut 12 years ago, attracting over 7,000 attendees and 100 exhibitors in its inaugural year. Since then, it has grown exponentially, with last year’s edition drawing in a staggering 23,500 visitors, all eager to immerse themselves in London’s pioneering specialty coffee culture.

Here’s everything you need to know about the festivities this year:

When and Where is the London Coffee Extravaganza 2024? Mark your calendars for Thursday, April 11th to Sunday, April 14th, as the London Coffee Extravaganza unfolds at The Truman Brewery located on Brick Lane in vibrant East London.

What to Expect at the 2024 London Coffee Extravaganza? Prepare for an exciting lineup of events and activities tailored to coffee enthusiasts of all stripes. From captivating live demonstrations of latte art to indulging in the cozy ‘hygge corner’ brimming with delectable Danish pastries, there’s something for everyone. Indulge in the offerings from The Danish Bakery, including their signature “Social Squares,” perfect for sharing and available in enticing flavors like cinnamon, cocoa, blackcurrant, and gooseberry.

At the Hyde Park bar, sip on meticulously crafted coffee cocktails while grooving to curated DJ sets by acclaimed artists such as Justin Robertson and Ray Mang. Meanwhile, The True Artisan Café serves as a platform for cafes, coffee shops, and bars to showcase their hospitality prowess, featuring esteemed names like WACO Coffee Roasters, Dear Green, Three Little Birds, and Harrods.

How Can I Attend the 2024 London Coffee Extravaganza? Securing your spot at the London Coffee Extravaganza is easy. Simply purchase your tickets online, starting at £38 for standard admission. This includes access to over 250 artisan coffee roasters, equipment, and food brands, as well as opportunities for tastings and educational workshops in The Lab. Fast-track entry is also available for those with reusable cup holders.

For an elevated experience, opt for the Ultimate ticket, offering fast-track entry via a dedicated entrance for ultimate ticket holders, access to the LCF Club Lounge, a complimentary coffee cocktail, and an exclusive tote bag filled with goodies, including an exclusive artist-in-residence print.

Don’t miss out on the ultimate celebration of all things coffee at the 2024 London Coffee Extravaganza!