Global Coffee Industry Faces Deepening Crisis as Production Struggles to Meet Surging Demand

The global coffee industry is approaching a critical turning point as growing consumer demand continues to outpace production, exposing long-term vulnerabilities in the supply chain. According to recent insights shared by Ennio Cantergiani, Managing Director of Switzerland-based l’Académie du Café, the world is facing an increasingly unstable balance between how much coffee it drinks and how much it can sustainably produce.

Speaking through a series of detailed market updates published on his LinkedIn profile, Cantergiani outlines a troubling pattern: while global coffee consumption is expanding steadily — driven by rising demand in emerging economies, the proliferation of specialty coffee culture, and evolving urban lifestyles — production remains volatile and increasingly constrained.

Production Under Pressure

Cantergiani identifies several structural and environmental factors putting pressure on the world’s coffee producers. These include:

  • Climate instability, particularly erratic rainfall and droughts in key producing regions

  • Aging farming populations and lack of generational renewal in rural areas

  • Low incentives and limited support for smallholder farmers

  • Persistent plant diseases such as coffee leaf rust

In addition, other macroeconomic and logistical constraints are compounding the situation. These include reduced yields in Brazil and Vietnam, supply chain disruptions such as those witnessed in the Suez Canal, increased demand from China and India, and labor shortages caused by rural-to-urban migration or immigration restrictions.

Adding to the complexity is the impact of new regulatory frameworks — particularly the European Union’s deforestation legislation — which introduces new compliance burdens on coffee-exporting countries.

Consumption Boom: China as a Case Study

Cantergiani cites China as a key example of how non-traditional markets are reshaping global consumption patterns. In the 2024/25 period, Chinese coffee consumption is estimated to have reached 6.3 million 60-kg bags — a nearly 150% increase over the past decade.

Despite rapid growth, per capita consumption in China remains far lower than in Western countries, indicating significant future potential. Market analysis also shows that China’s coffee sector grew by 31% in 2021 and is projected to maintain a compound annual growth rate (CAGR) of 9.63% through 2025.

This surge in demand from Asia and other emerging markets is placing unprecedented strain on global supply.

Market Signals: Futures Prices and Open Interest

In a separate analysis, Cantergiani examines how market dynamics are reinforcing concerns on the trading side. He highlights the importance of open interest — a measure of outstanding coffee futures contracts — as an indicator of market sentiment.

As of March 18, 2025, open interest in Arabica coffee futures stood at 168,654 contracts, up slightly from the previous week but down 21.89% compared to the same period last year. During the same window, Arabica prices traded between $3.80 and $3.90 per pound, following a historic spike above $4 in mid-February.

According to Cantergiani, price increases combined with falling open interest may indicate short covering or lack of fresh investment — potentially signaling that the rally could be unsustainable in the absence of stronger fundamentals.

The Hidden Indicator: Certified Coffee Stocks

Beyond market pricing, Cantergiani draws attention to a less frequently discussed but critical element of the coffee supply chain: certified coffee stocks held at Intercontinental Exchange (ICE) warehouses in cities such as New York, Hamburg, and Barcelona.

These stocks represent exchange-approved coffee that meets quality and grading standards, and they serve as a visible reserve for the international coffee trade.

By the end of January 2025, certified Arabica stocks had dropped to approximately 900,000 bags — their lowest level since 1999 — following a monthly decline of nearly 100,000 bags. Robusta stocks in London remained similarly tight.

This drop, Cantergiani explains, stems from a combination of drought in Brazil, logistical bottlenecks, and the increasing diversion of high-quality coffee to the specialty segment instead of exchange warehouses.

Historically, there is an inverse correlation between certified stock levels and coffee futures prices — meaning that as stocks fall, prices tend to rise.

No Return to Post-Pandemic Prices

Based on current trends, Cantergiani concludes that the global coffee market is unlikely to see a return to the low prices witnessed during and immediately after the COVID-19 pandemic. Instead, prices are expected to stabilize within a higher range — potentially between 250 to 500 US cents per pound over the coming years.

This shift carries significant implications:

  • For producers, tighter supply may present pricing opportunities — especially for those able to meet exchange or specialty standards

  • For traders and importers, monitoring open interest and certified stock levels is increasingly essential for strategic positioning

  • For roasters and retailers, elevated prices may compress margins and necessitate greater transparency and efficiency in sourcing

  • For consumers, higher retail prices and greater focus on origin traceability are likely to become the norm

A System Under Strain

Cantergiani’s analyses paint a picture of a global coffee system at a crossroads — where environmental risks, demographic shifts, financial signals, and regulatory pressures are colliding with surging demand. The result is a fragile balance that could define the industry’s next decade.

“The future of coffee,” he notes, “depends not only on how much we drink — but on how well we manage, protect, and invest in what we grow.”

What Will the Coffee Industry Look Like by 2030?

The global coffee industry is approaching a defining moment. After decades of growth driven by globalization, urbanization, and rising incomes, the sector is now facing both unprecedented opportunities and serious challenges. While coffee consumption continues to rise—especially in emerging markets—production is under threat from climate change, rising costs, and labor shifts at origin.

By 2030, the coffee business will be more technologically advanced, sustainability-focused, and geographically diverse. Power will continue to shift from traditional markets to regions like Asia, Africa, and the Middle East. This report presents a grounded, data-based forecast of the future of the coffee sector by 2030.

Global Coffee Market Trends (2024–2030)

According to the International Coffee Organization (ICO), global coffee consumption is projected to exceed 180 million 60-kg bags by 2030, up from approximately 178 million in 2023. This growth is largely driven by emerging economies like India, China, and Saudi Arabia.

  • India: Expected to join the world’s top five coffee-consuming nations due to a rising middle class.

  • China: Already the largest branded coffee shop market, leading in digital retail innovation.

  • MENA: Countries like Saudi Arabia and the UAE are investing heavily in coffee production and consumption infrastructure.

Arabica vs. Robusta: Due to climate change, the balance may tilt toward Robusta and climate-resilient hybrids, even in specialty markets.

Consumer Behavior and Preferences

The new generation of coffee consumers—especially Gen Z—demands ethical sourcing, environmental responsibility, and high customization.

Key trends:

  • Normalization of specialty coffee across urban centers

  • Functional beverages (e.g. with adaptogens or nootropics)

  • Dominance of plant-based milks

  • Growth of home brewing culture with premium grinders and machines

Technology and Innovation

By 2030, AI, robotics, and data analytics will reshape how coffee is grown, roasted, sold, and brewed.

  • At origin: AI-powered drones, smart irrigation, and predictive harvest modeling

  • In roasteries: Smart roasters that learn and optimize flavor profiles

  • In retail: Cashless stores, robotic baristas, and loyalty apps with predictive ordering

  • At home: Home roasting may become accessible to connoisseurs and hobbyists

Sustainability and Climate Impact

Climate change is the biggest long-term threat to the coffee industry. Warmer temperatures, unpredictable rainfall, and disease pressure are already reducing yields.

  • Brazil, Ethiopia, and Vietnam may lose significant arabica-suitable land

  • Climate-smart farming, shade-grown systems, and regenerative agriculture are critical

  • Blockchain and QR code traceability will become standard tools for transparency

Shifting Origins and Supply Chains

As climate change impacts traditional regions, new frontiers for coffee cultivation are emerging:

  • Southern Europe (Italy, Portugal) experimenting with high-elevation arabica

  • Australia offers a disease-free environment and strong domestic demand

  • Sub-Saharan Africa (Rwanda, Kenya, Uganda) shows long-term promise

Yemen: A Legacy of High-Altitude Resilience
With centuries of coffee cultivation at elevations of 2,000–3,000 meters and in dry conditions, Yemen’s coffee trees have developed strong drought resistance and genetic diversity. Despite war and climate challenges, production remained stable between 2014–2020, making Yemen a model for climate-resilient coffee agriculture.

South Sudan: Coffee for a Hotter Future
In South Sudan, the Excelsa variety has shown remarkable tolerance to high heat and drought. As climate extremes rise, such resilient cultivars offer a lifeline for future production in challenging environments.

Retail and Digital Evolution

The coffee shop of 2030 will be hybrid, digital, and personalized:

  • AR experiences: See coffee info through smart glasses or phone apps

  • Automated cafés: Staffless stores with robot baristas

  • Omnichannel models: In-store, app-based, and home subscriptions

  • Compact home roasting machines: Allowing direct trade and customized roasts at home

Investment and Market Opportunities

The global coffee market could exceed $600 billion by 2030.

Investment areas:

  • Sustainable production and vertical integration

  • Premium café chains and regional brands

  • Coffee tech (AI roasting, vending, apps)

  • Emerging markets: India, Nigeria, Saudi Arabia

Franchising will dominate growth in secondary cities across Asia and Africa.

Challenges Ahead

  • Climate volatility and loss of suitable land

  • Price instability and limited producer equity

  • Labor shortages at origin due to aging farming populations

  • Digital dependency risks in café operations

  • Loss of human hospitality with automation

Conclusion: The Coffee Business in 2030—Prepared or Perilous?

Coffee in 2030 will be more complex, data-driven, and digitally enabled—but also more unequal. It risks becoming a luxury item if price hikes and climate change go unchecked.

However, with strategic investments, ethical models, and collaborative innovation, coffee can remain accessible, sustainable, and global.

Study: Modern Coffee Machines May Raise Cholesterol Levels

A new Swedish study has found that coffee brewed in many modern workplace machines may contain high levels of cholesterol-raising compounds, compared to coffee prepared using traditional paper-filter drip methods.

The study, conducted by researchers from Uppsala University and Chalmers University of Technology, analyzed coffee from 14 machines in office break rooms across Sweden. It revealed that several machines produced coffee with elevated concentrations of cafestol and kahweol—naturally occurring compounds known to increase levels of LDL (low-density lipoprotein) cholesterol, often referred to as “bad” cholesterol.

Published in the journal Nutrition, Metabolism, and Cardiovascular Diseases, the research raises concerns about long-term health impacts for individuals who consume multiple cups of coffee daily, especially in professional environments where unfiltered coffee machines are commonly used.

“Given the quantity of coffee consumed in Swedish workplaces, we aimed to assess the content of cholesterol-raising compounds in machine-brewed coffee,” said lead researcher Dr. David Eeg-Olofsson from Uppsala University.

To compare brewing methods, the study examined coffee prepared using drip machines with paper filters, French press, boiled coffee, espresso, and cloth-filtered coffee. The findings showed that boiled coffee and French press preparations contained the highest levels of cafestol and kahweol. Espresso samples also varied in concentration depending on the machine.

In contrast, coffee made using paper-filtered drip machines showed significantly lower levels of the two diterpenes. Researchers concluded that paper filtration is highly effective in removing these substances and reducing their cholesterol-raising effects.

“There were substantial differences in compound levels between the machines,” Eeg-Olofsson said. “Some machines produced coffee with levels of cafestol and kahweol similar to those found in boiled coffee, which is already discouraged in Nordic dietary guidelines.”

The 2023 Nordic Nutrition Recommendations advise reducing or avoiding boiled coffee due to its established link to higher cholesterol. The current study reinforces this recommendation and highlights the health advantages of choosing filtered coffee methods, particularly for high-frequency drinkers.

The researchers emphasized the importance of filtration in mitigating the presence of these compounds and called on coffee machine manufacturers to consider better filtering mechanisms in future designs.

“For individuals who drink a lot of coffee daily, drip-brewed coffee or any coffee that is well-filtered is clearly the safer option,” Eeg-Olofsson added.

The study stops short of labeling machine-brewed coffee as harmful but urges caution over long-term exposure to high levels of these compounds. The team recommends further controlled studies involving habitual coffee drinkers to better understand the cumulative effects on cholesterol levels.

As global coffee consumption continues to rise—particularly in workplace settings—the study offers a timely reminder that brewing method matters not only for taste, but also for heart health.

FAO Releases Major Report on the Global Coffee Market in 2025

The Food and Agriculture Organization of the United Nations (FAO) has released a comprehensive report titled “Global Coffee Market and Recent Price Developments,” shedding light on critical challenges currently facing the international coffee trade. The report reveals that global coffee prices reached their highest levels in over 13 years by the end of 2024, driven by extreme weather, declining production, and rising transport costs.

Coffee, a lifeline for more than 25 million farming families, is one of the most traded agricultural commodities in the world. In 2023, the global value of coffee production stood at USD 23 billion, while international trade surpassed USD 26 billion. The industry as a whole generates over USD 200 billion annually.

For many low-income producing countries, coffee exports remain a vital source of foreign exchange. In 2023, coffee accounted for:

  • 33.8% of Ethiopia’s merchandise exports,

  • 22.6% in Burundi, and

  • 15.4% in Uganda.

In many of these nations, coffee earnings covered the majority of food import bills, underscoring its role in national food security.

Sharp Rise in Global Prices

Coffee prices rose by 38.8% in 2024 compared to 2023. Both Arabica and Robusta varieties experienced significant increases:

  • Arabica: +58% year-on-year

  • Robusta: +70% year-on-year

This has narrowed the historical price gap between the two varieties, a phenomenon not seen since the mid-1990s.

Climate-Driven Supply Constraints

Severe weather affected output in major producing countries:

  • In Brazil, drought and frost reversed growth forecasts, leading to a 1.6% production decline.

  • Viet Nam experienced a 20% drop in production, with farmers also delaying sales due to rising domestic prices.

  • Indonesia’s production fell by 16.5%, with a 23% drop in exports caused by excessive rainfall.

Rising Shipping and Fuel Costs

The FAO report highlights that higher transportation costs have played a significant role in inflating coffee prices. According to the study:

A 1% increase in global shipping costs leads to a 0.44% increase in coffee prices within 10 months, with over half the effect occurring within the first 3 months.

These dynamics were further exacerbated by global oil price volatility, affecting freight rates and logistical expenses throughout the supply chain.

Effects on Consumers and Retail Prices

Despite the global surge in commodity prices, retail impacts were relatively moderate:

  • +6.6% increase in U.S. retail coffee prices (December 2024 vs. 2023)

  • +3.8% increase in the European Union

The demand for coffee remains inelastic, meaning that consumption patterns do not change significantly with price shifts. In both the U.S. and EU, coffee accounts for less than 1% of annual household spending.

Producer Incomes: Uneven Gains

Producers in key countries benefited from higher farmgate prices in 2024:

  • +17.8% in Ethiopia

  • +13.6% in Brazil

  • +11.7% in Colombia

  • +12.3% in Kenya

  • +15.9% in Indonesia

  • +5.8% in Viet Nam

However, increased input costs and logistical challenges limited the net benefits for many smallholder farmers.

FAO Recommendations for a More Resilient Market

To address long-term instability and safeguard livelihoods, the FAO recommends:

  1. Enhancing market transparency, including better forecasting of supply and demand.

  2. Supporting value-added processing at origin, such as roasting and packaging.

  3. Reducing tariffs on processed coffee to support producer countries.

  4. Fostering international cooperation between exporters and importers.

  5. Investing in climate-resilient farming and diversified cropping systems.

Conclusion

The FAO’s 2025 report paints a clear picture: without coordinated efforts to address climate risks, supply chain fragilities, and market inequality, the global coffee sector could face heightened instability. Yet, through strategic reforms and stronger international collaboration, a more sustainable and equitable future for coffee remains within reach.

New Research Unlocks the Chemical Secrets of Stenophylla Coffee and Its Potential to Reshape the Coffee Industry

A groundbreaking study published in npj Science of Food has provided deeper insights into Coffea stenophylla, a rare West African coffee species that exhibits an Arabica-like flavor profile while demonstrating high heat tolerance. This discovery could be a game-changer for the coffee industry, offering a climate-resilient alternative as global temperatures continue to rise.

Coffee is one of the world’s most traded commodities, with over 10 billion kilograms exported annually. However, the industry is under threat as climate change increasingly limits the viability of Coffea arabica, which accounts for more than 60% of global coffee production. Arabica coffee thrives in cool tropical regions at 1,000–2,200 meters above sea level, with an optimal annual temperature of 18.7°C. However, rising global temperatures, extreme weather events, and shifting rainfall patterns are expected to drastically reduce its cultivation areas.

The study, led by researchers from the Royal Botanic Gardens, Kew, and other institutions, highlights that Coffea stenophylla thrives in significantly hotter climates—6.5°C warmer than Arabica’s comfort range—while still maintaining a high-quality cup profile. This makes it a compelling candidate for climate adaptation strategies in coffee production.

Understanding the Chemical Basis of Stenophylla’s Unique Flavor

To determine why Stenophylla coffee has an Arabica-like taste, researchers conducted a metabolomic analysis using liquid chromatography–mass spectrometry (LC-MS), comparing unroasted coffee bean samples of Stenophylla, Arabica, and Robusta. The study focused on key compounds influencing flavor, aroma, and mouthfeel.

Key Chemical Similarities to Arabica

The analysis revealed that Stenophylla shares many essential flavor compounds with Arabica, including:

  • Caffeine – A major stimulant, found in nearly identical levels in both species.
  • Trigonelline – A precursor to nicotinic acid, contributing to bitterness and aroma.
  • Sucrose – The primary sugar in coffee, influencing sweetness and caramelization during roasting.
  • Citric acid – A crucial organic acid linked to the bright, fruity acidity of high-quality Arabica coffees.
  • Chlorogenic acids – A group of hydroxycinnamic acids that impact bitterness and astringency.

The presence of these compounds explains why sensory assessments have often found Stenophylla’s flavor profile indistinguishable from certain Arabica varieties, such as Rwandan Bourbon.

Distinct Chemical Differences Set Stenophylla Apart

While Stenophylla shares a strong chemical resemblance to Arabica, the study also identified unique differences:

  • Theacrine – One of the most significant discoveries was the detection of theacrine in Stenophylla—the first time this alkaloid has been recorded in coffee beans. Theacrine is chemically related to caffeine but is believed to enhance mood and focus without the same stimulating effects. This could offer exciting new possibilities for coffee consumers looking for an alternative energy boost.
  • Absence of Mozambioside – Unlike Arabica, Stenophylla does not contain mozambioside, a bitter diterpenoid. This could influence its bitterness perception compared to Arabica coffee.
  • Higher Levels of Certain Hydroxycinnamic Acids – Stenophylla contains distinct compounds not present in Arabica or Robusta, which may influence acidity and mouthfeel.
  • Unique Diterpenoid Profile – The study found several diterpenoid glycosides present in Stenophylla that were either absent or found at different levels in Arabica and Robusta.

Sensory and Market Implications

Stenophylla’s ability to replicate Arabica’s flavor profile in warmer climates could be revolutionary for coffee farmers. The findings suggest that farmers facing rising temperatures and declining yields may soon have a viable alternative crop that does not compromise on flavor quality.

Moreover, the discovery of theacrine introduces new possibilities for coffee product innovation, potentially creating a new category of functional coffee beverages with different stimulant effects.

The study also underscores the importance of chemical markers for coffee quality control and authenticity. If Stenophylla enters the specialty coffee market, chemical profiling (such as detecting theacrine levels) could be a useful tool to distinguish it from Arabica and Robusta, preventing fraud and adulteration.

What’s Next? The Road to Commercialization

Despite its potential, Stenophylla coffee remains wild and largely uncultivated. The next steps for its adoption include:

  • Scaling up cultivation – Currently, Stenophylla exists mostly in small wild populations. Efforts are needed to establish commercial plantations.
  • Refining post-harvest processing – How Stenophylla’s beans are processed could significantly impact its cup profile, requiring further research.
  • Market testing and consumer acceptance – While research suggests it tastes like Arabica, broader sensory trials will be crucial for market adoption.

The researchers emphasize that integrating Stenophylla into coffee production could play a key role in diversifying global coffee supply chains, improving climate resilience, and reducing dependency on Arabica and Robusta.

The discovery of Stenophylla’s Arabica-like flavor and its chemical uniqueness marks a significant milestone in coffee science. As climate change continues to threaten coffee production, Stenophylla’s resilience and high cup quality offer hope for the future. If successfully commercialized, it could

The Best Time to Drink Coffee for Heart Health, According to a New Study

A new study published in the European Heart Journal reveals that the timing of coffee consumption plays a crucial role in its health benefits. Researchers from Tulane University and Harvard T.H. Chan School of Public Health found that drinking coffee in the morning is linked to a significantly lower risk of cardiovascular disease and all-cause mortality compared to consuming coffee throughout the day.

The study analyzed data from over 40,000 U.S. adults and identified two distinct coffee-drinking patterns. The first group, labeled as morning coffee drinkers, primarily consumed their coffee between 4 a.m. and 11:59 a.m. The second group, described as all-day coffee drinkers, consumed coffee continuously throughout the day.

According to the findings, morning coffee drinkers had a 31 percent lower risk of dying from heart disease and a 16 percent lower risk of all-cause mortality compared to those who drank coffee at different times throughout the day. Researchers suggest that drinking coffee later may disrupt circadian rhythms, leading to negative effects on blood pressure, inflammation, and overall cardiovascular health.

Cardiovascular disease remains the leading cause of death in the United States, making insights into dietary habits and their impact on longevity particularly relevant.

The Impact of Coffee on Blood Pressure

Caffeine affects individuals differently, with some experiencing a temporary rise in blood pressure and heart rate. However, the Mayo Clinic states that regular coffee consumption does not cause a long-term increase in blood pressure or an elevated risk of heart disease. Habitual coffee drinkers develop a tolerance to caffeine, reducing its short-term stimulatory effects.

Studies confirm that moderate coffee intake does not contribute to hypertension. However, those who rarely consume coffee may notice an initial, brief spike in blood pressure after drinking caffeinated beverages.

Coffee’s Role in Reducing Inflammation and Disease Risk

Beyond caffeine, coffee is rich in polyphenols, which are antioxidant and anti-inflammatory compounds that contribute to overall health. Research suggests that diets high in polyphenols can help protect against conditions such as type 2 diabetes, high blood pressure, obesity, and metabolic syndrome.

By reducing inflammation, polyphenols support cardiovascular function and enhance the body’s ability to regulate metabolic processes. Since coffee is one of the richest dietary sources of these compounds, daily consumption may provide long-term health benefits.

Recommended Coffee Intake for Health Benefits

The U.S. Food and Drug Administration advises that up to 400 milligrams of caffeine per day—approximately two to three cups of brewed coffee—is considered safe for most adults. The study also found that the health benefits of coffee peak between two and three cups per day. While higher consumption does not necessarily cause harm, it may not offer additional advantages, especially for individuals sensitive to caffeine.

Researchers also caution that added sugars, syrups, and high-calorie creamers can reduce the health benefits of coffee. Experts recommend consuming coffee with minimal additives or opting for healthier alternatives such as plant-based milk or cinnamon.

Key Takeaways from the Study

This latest research highlights that the timing of coffee consumption is as important as the amount consumed. Drinking coffee in the morning is associated with a lower risk of heart disease and longer lifespan, while consuming coffee throughout the day may interfere with sleep, circadian rhythms, and cardiovascular health.

For those looking to maximize coffee’s health benefits, limiting consumption to the morning hours and maintaining a moderate intake of two to three cups per day may be the most effective approach.

Explore more insights on coffee and health here.

Global Coffee Price Challenges in 2025: Roasters’ Strategies for Adaptation

As global coffee prices soar to record highs in 2025, with Arabica surpassing $4 per pound, coffee roasting companies face significant challenges in maintaining profitability while meeting consumer expectations. Here’s a comprehensive look at the strategies these companies are adopting to navigate this volatile market:

1. Adjusting Retail Prices

  • Price Increases: Many roasters are raising retail prices to offset the rising costs of green coffee and operational expenses. Experts recommend modest increases of $2–$4 per pound of roasted coffee.
  • Transparency with Consumers: Companies selling directly to consumers are openly communicating about price changes and market fluctuations to build trust and retain customers.

2. Optimizing Sourcing Strategies

  • Futures Contracts: Roasters are securing future coffee purchases through futures contracts to stabilize costs and avoid immediate market volatility.
  • Diversifying Supply Sources: Some companies are sourcing from lower-cost origins or incorporating high-quality Robusta beans into blends.
  • Utilizing Previous Harvest Coffee: Purchasing green coffee from previous harvests, which is more affordable while still suitable for certain products.

3. Streamlining Product Offerings

  • Simplifying Coffee Menus: Reducing product variety to focus on core offerings.
  • Blending Lower-Grade Beans: Employing innovative techniques to enhance the quality of more cost-effective beans.

4. Managing Cash Flow and Financial Risks

  • Maintaining Green Coffee Inventory: Stockpiling green coffee as a hedge against sudden price spikes.
  • Reducing Capital Expenditures: Prioritizing financial flexibility to navigate the current pricing environment.
  • Negotiating Payment Terms: Extending payment periods with suppliers to manage cash flow effectively.

5. Investing in Quality and Differentiation

  • Focusing on Specialty Coffee: Continuing to prioritize high-quality offerings despite price pressures.
  • Sustainable Practices: Investing in sustainable sourcing practices to ensure long-term supply chain stability.

6. Leveraging Technology

  • Pricing Tools: Using software such as wholesale pricing calculators to determine optimal price adjustments.
  • Operational Efficiency: Implementing advanced technologies to maximize the value extracted from lower-cost beans.

7. Diversifying Revenue Streams

  • Exploring Alternative Income Sources: Introducing subscription services, selling brewing equipment, and offering coffee education workshops.

8. Preparing for Long-Term Market Shifts

  • Building More Resilient Business Models: Balancing short-term adaptations with long-term sustainability goals.
  • Consumer Education: Raising awareness about the real cost of producing high-quality coffee.

Conclusion

In 2025, coffee roasting companies face the delicate task of maintaining profitability while delivering value to customers in an era of unprecedented price volatility. By employing a combination of pricing strategies, sourcing innovations, financial planning, and quality differentiation, these companies aim to adapt not only to current challenges but also to the evolving global coffee industry. These strategies underscore the resilience and creativity that define the modern coffee sector as it navigates this transformational period.

Coffee Production Thrives Against Challenges: How Yemen, Ethiopia, and Colombia Are Defying the Odds

The World Coffee Report has published an important study titled “Against Challenges: Where Coffee Production Thrives?” written by April Hawksworth. Given the significance of this study, we at Qahwa World have decided to republish its key findings. The report explores the countries where coffee production is flourishing despite climate challenges that have significantly impacted major coffee-growing regions.

While major producers such as Vietnam and Brazil have suffered setbacks leading to soaring coffee prices, some nations have managed to defy the odds through innovation, resilience, and strategic government initiatives.

Yemen: A Genetic Lifeline for Coffee’s Future

Yemen is emerging as a crucial player in safeguarding coffee’s future, not only for its historical significance but also for its remarkable genetic coffee diversity. Despite being one of the driest regions in the world, Yemen’s coffee trees continue to thrive, offering an essential solution to climate-induced challenges.

“At least 60% of wild Arabica species are at risk due to climate stress and low genetic diversity,” explains Faris Sheibani, founder of Qima Coffee. “Yemen’s coffee plants possess a unique resilience that could hold the key to safeguarding coffee production worldwide.”

Genetic Research Unlocking a Climate-Resistant Future

Yemeni researchers, in collaboration with international scientists, are leading genetic mapping projects to study the traits of Yemeni coffee varieties, including their flavor, climate adaptability, pest resistance, and disease tolerance. These insights will shape the future of climate-resilient breeding programs, supported by the Yemeni government.

While Yemen’s official annual coffee production is estimated at 20,000 tons, experts believe the true figure is higher due to the existence of a black market trade. Yet, one thing remains certain: Yemeni coffee is gaining international recognition for its exceptional quality and genetic importance.

“Yemen’s coffee traditions date back centuries,” Sheibani adds. “Now, as climate change threatens global coffee supplies, the country’s genetic resources offer a crucial lifeline to coffee farmers worldwide.”

Ethiopia: A Coffee Giant Expanding Production Despite Droughts

As Africa’s largest coffee producer, Ethiopia continues to assert its dominance in both export markets and domestic consumption. Under the leadership of Prime Minister Abiy Ahmed, Ethiopia has doubled its coffee production over the past five years, defying extreme drought conditions.

Ethiopia’s coffee export revenue surged from US$900 million in 2018 to US$1.4 billion in 2023, with ambitions to reach US$2 billion by 2025.

Government Policies Pushing the Coffee Boom

According to Israel Degefa, CEO of Kerchanshe Trading, Ethiopia’s largest coffee exporter, the Ethiopian government’s agricultural policies have played a vital role in sustaining coffee production:

  • The Green Legacy Initiative, launched in 2019, has planted 25 billion trees, expanding coffee cultivation across new regions.
  • Farmers now have duty-free access to advanced agricultural equipment, including irrigation systems, tractors, and harvesters.
  • Export reforms have enabled Ethiopian coffee exporters to retain 50% of their foreign currency earnings, reinvesting in infrastructure and productivity.

At Kerchanshe Trading, coffee farms have undergone a major transformation, shifting from traditional rain-fed farming to high-density, fully irrigated farms. These modern techniques have significantly boosted yields, producing four to five times more coffee per hectare than conventional Ethiopian farms.

“We’ve moved away from rain-dependent farming,” says Degefa. “By adopting modern irrigation systems, we’ve secured a sustainable and profitable future for Ethiopian coffee.”

Additionally, Ethiopia has invested heavily in logistics, including a dedicated railway for agricultural exports, ensuring that Ethiopian coffee reaches global markets faster than ever before.

Colombia: A Resilient Powerhouse in the Global Coffee Market

Colombia, the world’s third-largest coffee producer, continues to strengthen its position in the global market despite ongoing climate challenges. Coffee remains a pillar of Colombia’s economy, supporting 560,000 families and employing 2.5 million people.

In 2024, Colombia’s coffee production surged by 23%, reaching 14 million 60-kilogram bags, with a total crop value of 14 trillion pesos (US$3.14 billion).

According to German Bahamon, CEO of the Colombian Coffee Growers Federation (FNC), the country’s resilience stems from its advanced pest management strategies, climate adaptation programs, and extensive replanting efforts.

“Eighty-seven percent of our coffee farms now cultivate climate-resilient coffee varieties developed by Cenicafé, ensuring greater protection against pests and unpredictable weather patterns,” Bahamon explains.

Technology-Driven Coffee Growth

Colombia has leveraged advanced geolocation technology to track and optimize farm performance, ensuring precise replanting and fertilization strategies. In 2024 alone, the FNC oversaw the replanting of 90,000 hectares, equivalent to 11% of the country’s total coffee plantation area.

Through targeted subsidies and credit programs, Colombian farmers now have greater access to fertilizers and soil enhancement techniques, leading to stronger coffee plants and higher yields.

“Our commitment to quality and sustainability is unwavering,” says Bahamon. “We’re not just focused on the U.S. market—we’re actively expanding into Europe, the Middle East, and China, where demand for Colombian coffee is on the rise.”

With nearly a century of expertise, the FNC remains a central force in ensuring Colombia remains one of the most reliable and innovative coffee producers worldwide.

The Global Coffee Industry: A Story of Resilience and Adaptation

Despite climate volatility and shifting market dynamics, the coffee industries of Yemen, Ethiopia, and Colombia stand as models of innovation and resilience. Through scientific research, government-backed programs, and modern farming techniques, these nations have not only survived but thrived.

As the world’s appetite for coffee continues to grow, these trailblazing strategies will help shape the future of sustainable coffee production for years to come.

The Chemistry of Coffee: The Secret Behind the Taste and Aroma in Your Cup

Did you know that coffee beans contain over 1,000 chemical compounds that shape their flavors, aromas, and overall body? From the sugars that caramelize during roasting to the acids that define its acidity, coffee is a complex brew of science and art.

Renowned coffee expert George Okot, a Q Grader, Coffee Trainer, and Global Coffee Educator, highlights the importance of understanding coffee chemistry, which involves compounds like caffeine, chlorogenic acids, and volatile compounds that contribute to coffee’s taste, aroma, and effects.

Key Chemical Components

  1. Caffeine: A powerful purine alkaloid that stimulates the central nervous system, giving coffee its well-known energizing effects.
  2. Chlorogenic Acids (CGA): A group of antioxidants responsible for coffee’s bitterness and health benefits.
  3. Trigonelline: This compound breaks down into pyridines during roasting, adding to coffee’s sweet and earthy taste.
  4. Quinic Acid: This acid contributes to coffee’s acidity, influencing its crispness.
  5. Volatile Compounds: These create the rich aroma of coffee, with over 800 different compounds contributing to unique flavor profiles.
  6. Lipids: Present in coffee oils, these fats contribute to the mouthfeel and smooth texture, particularly in Arabica beans.
  7. Carbohydrates & Proteins: During roasting, carbohydrates break down into sugars, adding to coffee’s sweetness, while proteins and amino acids undergo the Maillard reaction, creating nutty, toasted flavors.

Chemical Transformations in Coffee

During roasting, heat triggers chemical reactions that transform the composition of coffee:

  • The Maillard Reaction: This reaction occurs between sugars and amino acids, forming melanoidins—compounds that give coffee its brown color, body, and rich flavors.
  • Caramelization: As sugars break down, they create the sweetness and color characteristic of roasted coffee.
  • Fermentation: During coffee processing, fermentation alters proteins, carbohydrates, and chlorogenic acids, shaping the final cup’s acidity and taste.

Acidity in Coffee

Coffee has a natural pH of 5.0 to 5.5, making it mildly acidic. Different acids contribute to its vibrant flavor profile:

  • Chlorogenic Acid: Adds bitterness and antioxidant properties.
  • Citric Acid: Brings bright, fruity, citrus-like notes.
  • Malic Acid: Offers a green apple tartness.
  • Acetic Acid: Adds a sharp, tangy edge.

Interestingly, quinic acid levels increase as chlorogenic acids break down during roasting, affecting the perceived acidity and body of coffee.

The Art and Science of Coffee

Coffee is more than just a beverage—it’s a chemical symphony where heat, time, and processing methods shape every sip. From the first crack in roasting to the final aromatic brew, the chemistry behind coffee defines its depth, complexity, and sensory experience.

The Titans of Coffee: The 20 Most Influential Coffee Companies in the World 2025

The story of coffee is not merely one of a beverage but a saga of power, ambition, and cultural transformation. From the misty highlands of Ethiopia, where legend speaks of Kaldi’s dancing goats, to the grand coffee houses of Vienna, where revolutions were whispered over steaming cups, coffee has shaped civilizations.

Behind this cherished drink stands a constellation of corporate giants—companies that have forged empires, pioneered innovations, and dictated the tides of the global coffee trade. These are the titans who control the plantations, the roasting houses, and the retail empires, ensuring that every morning, in every corner of the world, coffee lovers awaken to the aroma of freshly brewed ambition.

This list of the 20 most influential coffee companies in 2025 is not merely a ranking; it is a testament to history, a reflection of economic might, and an exploration of the forces shaping the future of coffee.

  1. Nestlé S.A. – The Emperor of Instant and Capsule Coffee
  • Annual Revenue: $99.3 billion (total company revenue)
  • Headquarters: Vevey, Switzerland
  • Founded: 1866
  • Key Brands: Nescafé, Nespresso, Blue Bottle Coffee

Nestlé is the undisputed global leader in coffee, with a legacy spanning over 150 years. The introduction of Nescafé in 1938 revolutionized instant coffee, while Nespresso (1986) transformed capsule brewing into an art form. With a presence in over 180 countries, Nestlé’s influence is unparalleled, ensuring that no matter where you are, a cup of its coffee is never too far away.

  1. Starbucks – The Empire That Redefined Café Culture
  • Annual Revenue: $36.18 billion
  • Headquarters: Seattle, Washington, USA
  • Founded: 1971
  • Number of Locations: Over 35,000 stores in 80+ countries

From a single store in Seattle’s Pike Place Market, Starbucks has grown into the largest coffeehouse chain in the world. More than just a brand, Starbucks is a cultural movement, pioneering trends like third-wave coffee, sustainable sourcing, and specialty beverages.

  1. JDE Peet’s – The European Coffee Powerhouse
  • Annual Revenue: $8.7 billion
  • Headquarters: Amsterdam, Netherlands
  • Founded: 2015 (merger of Jacobs Douwe Egberts & Peet’s Coffee)
  • Key Brands: Jacobs, Senseo, Tassimo, L’OR, Peet’s Coffee

With roots tracing back to Douwe Egberts’ founding in 1753, JDE Peet’s commands a rich history in European coffee culture. The company is a leading force in coffee capsules, roasted coffee, and espresso systems, with a strong presence across Europe, North America, and Asia.

  1. Keurig Dr Pepper (KDP) – The King of Single-Serve Coffee
  • Annual Revenue: $14.1 billion
  • Headquarters: Burlington, Massachusetts, USA
  • Founded: 2018 (merger of Keurig Green Mountain & Dr Pepper Snapple Group)
  • Key Innovations: K-Cup single-serve brewing system

Keurig revolutionized single-serve coffee with the launch of K-Cups in 1998, making home brewing faster and more convenient. Despite criticism for its environmental impact, Keurig remains the dominant player in the home coffee market in North America.

  1. Lavazza – Italy’s Espresso Royalty
  • Annual Revenue: €2.24 billion
  • Headquarters: Turin, Italy
  • Founded: 1895
  • Global Presence: Operations in over 90 countries

Lavazza embodies the soul of Italian coffee culture. For over a century, it has perfected espresso blending, making it one of the most revered brands in premium coffee worldwide.

  1. Strauss Coffee
  • Annual Revenue: Part of Strauss Group’s $2.2 billion revenue
  • Headquarters: Petah Tikva, Israel
  • Founded: 1933
  • Key Brands: Elite Coffee, Fort, Pedro’s

Strauss Coffee is one of the largest roasted and instant coffee producers in Eastern Europe, Brazil, and Israel. It has strategically expanded into emerging markets, making high-quality coffee accessible to millions.

  1. Tata Consumer Products – India’s Coffee Mogul
  • Annual Revenue: $1.2 billion
  • Headquarters: Mumbai, India
  • Founded: 2020
  • Key Brands: Tata Coffee, Eight O’Clock Coffee

India, long known for its tea dominance, has rapidly embraced coffee, with Tata leading the charge. The company owns some of the largest coffee plantations in the world, supplying high-quality beans to global markets.

  1. UCC Ueshima Coffee Co. – Japan’s Coffee Authority
  • Annual Revenue: $2.5 billion
  • Headquarters: Kobe, Japan
  • Founded: 1933
  • Key Innovations: Pioneering canned coffee

UCC pioneered canned coffee, a staple of Japanese vending machines. With a legacy of craftsmanship, innovation, and precision roasting, UCC has become a dominant force across Asia and the Pacific.

  1. Massimo Zanetti Beverage Group – The Italian Coffee Conglomerate
  • Annual Revenue: Approximately $1.2 billion
  • Headquarters: Bologna, Italy
  • Founded: 1973
  • Key Brands: Segafredo Zanetti, Chock full o’Nuts, Kauai Coffee

Massimo Zanetti Beverage Group is a global coffee company that owns a diverse portfolio of over 20 consumer brands worldwide. The company operates 11 roasting plants globally and has a distribution network spanning 100 countries.

  1. Dunkin’ – America’s Coffee-on-the-Go Leader
  • Annual Revenue: $1.4 billion
  • Headquarters: Canton, Massachusetts, USA
  • Founded: 1950
  • Number of Locations: Over 12,000 stores in 40+ countries

Dunkin’ has become synonymous with coffee and donuts in the United States. Its focus on speed, convenience, and affordability has made it a staple for millions of daily commuters.

  1. Tim Hortons – Canada’s Coffee Legacy
  • Annual Revenue: $3.8 billion
  • Headquarters: Toronto, Canada
  • Founded: 1964
  • Number of Locations: Over 5,600 stores worldwide

With its legendary double-double coffee, Tim Hortons is deeply ingrained in Canadian culture, serving over 5,600 locations worldwide.

  1. Panera Bread – The Bakery-Café Hybrid
  • Annual Revenue: Approximately $6 billion
  • Headquarters: St. Louis, Missouri, USA
  • Founded: 1987
  • Key Brands: Panera Bread

Panera Bread, originally founded as St. Louis Bread Company, revolutionized the fast-casual dining experience by combining artisanal bakery offerings with specialty coffee. While primarily known for its breads and pastries, Panera’s coffee program emphasizes sustainably sourced beans and seasonal blends. With over 2,000 locations across North America, Panera has integrated digital innovations, such as rapid pick-up and delivery services, enhancing customer convenience and solidifying its position in the competitive café market.

  1. The Coffee Bean & Tea Leaf – The Californian Pioneer
  • Annual Revenue: Approximately $500 million
  • Headquarters: Los Angeles, California, USA
  • Founded: 1963
  • Key Brands: The Coffee Bean & Tea Leaf

Established in Southern California, The Coffee Bean & Tea Leaf is one of the oldest and largest privately-held specialty coffee and tea retailers in the United States. It introduced the concept of “Ice Blended” drinks, a precursor to the now-ubiquitous blended coffee beverages. With a strong presence in Asia and the Middle East, the brand emphasizes sourcing the top 1% of Arabica beans and the finest hand-plucked, whole-leaf teas, ensuring a premium experience for its global clientele.

  1. Gloria Jean’s Coffees – Australia’s Coffee Culture Ambassador
  • Annual Revenue: Approximately $202.9 million
  • Headquarters: Castle Hill, New South Wales, Australia
  • Founded: 1979
  • Key Brands: Gloria Jean’s Coffees

Historical and Geographical Insights:

Originating in Chicago, USA, Gloria Jean’s Coffees found its stride after being introduced to Australia in 1996. The brand played a pivotal role in shaping Australia’s vibrant coffee culture, known for its emphasis on espresso-based beverages. With over 1,000 coffee houses in 39 countries, Gloria Jean’s focuses on flavored coffees and specialty beverages, catering to diverse palates while maintaining a cozy café environment that encourages community gatherings.

  1. Peet’s Coffee – The Artisan’s Legacy
  • Annual Revenue: Approximately $800 million
  • Headquarters: Emeryville, California, USA
  • Founded: 1966
  • Key Brands: Peet’s Coffee

Peet’s Coffee, founded by Alfred Peet, is often credited with kickstarting the specialty coffee movement in the United States. Peet introduced darker, more flavorful roasts, influencing many future coffee entrepreneurs, including the founders of Starbucks. Concentrated primarily on the West Coast, Peet’s has expanded its reach through retail outlets and grocery store distributions. Their commitment to direct trade and meticulous roasting processes ensures a loyal customer base that appreciates high-quality, robust coffee.

  1. Caribou Coffee – The Northwoods Experience
  • Annual Revenue: Approximately $262 million
  • Headquarters: Minneapolis, Minnesota, USA
  • Founded: 1992
  • Key Brands: Caribou Coffee

Inspired by an Alaskan adventure, Caribou Coffee aims to provide an authentic coffeehouse experience reminiscent of the Northwoods. Emphasizing sustainability, Caribou was the first major U.S. coffeehouse to source 100% Rainforest Alliance Certified beans. With over 600 locations, primarily in the Midwest, Caribou offers a cozy atmosphere, complete with cabin-like décor, appealing to those seeking both quality coffee and a comfortable retreat.

  1. Dutch Bros Coffee – The West Coast’s Drive-Thru Darling
  • Annual Revenue: Approximately $739 million
  • Headquarters: Grants Pass, Oregon, USA
  • Founded: 1992
  • Key Brands: Dutch Bros Coffee

Dutch Bros Coffee began as a single pushcart by two brothers, both former dairy farmers, in Oregon. Focusing on drive-thru coffee stands, Dutch Bros has cultivated a cult-like following with its energetic staff, unique beverage names, and sweet concoctions. With over 400 locations across the western United States, the company emphasizes community involvement and philanthropy, hosting annual “Drink One for Dane” events to support ALS research, reflecting its deep-rooted commitment to social responsibility.

  1. Illycaffè – The Epitome of Italian Elegance
  • Annual Revenue: Approximately $650 million
  • Headquarters: Trieste, Italy
  • Founded: 1933
  • Key Brands: Illy

Illycaffè, founded by Francesco Illy, is renowned for its singular blend of nine pure Arabica beans, sourced from four continents. The company introduced the modern espresso machine in 1935 and continues to innovate in coffee preparation and sustainability. With a presence in over 140 countries, Illy maintains a reputation for quality and artistry, often collaborating with contemporary artists to design their iconic espresso cups, merging the worlds of coffee and art seamlessly.

  1. Death Wish Coffee – The Boldest Brew in the World
  • Annual Revenue: Approximately $42.8 million
  • Headquarters: Saratoga Springs, New York, USA
  • Founded: 2012
  • Key Brands: Death Wish Coffee

Death Wish Coffee is a modern disruptor in the coffee industry, setting itself apart with its extreme caffeine content and bold branding. Founded in 2012 by Mike Brown, the company started in a small coffee shop in Saratoga Springs, New York, with a singular goal—to create the strongest coffee in the world.

Final Thoughts

The Top 20 Coffee Companies of 2025 represent a rich tapestry of history, innovation, and global influence. From centuries-old coffee empires like Lavazza and Illy to modern disruptors like Dutch Bros and Death Wish Coffee, these companies shape the way coffee is produced, consumed, and celebrated worldwide.

Each company has left its mark on the industry—whether by pioneering new brewing techniques, expanding coffee culture globally, or championing sustainability and ethical sourcing.

One thing remains certain: coffee is not just a drink—it is a revolution in a cup.

Which of these coffee giants do you rely on for your daily brew? Let us know!

 

A Rare Coffee Resisting Climate Change Gains Attention

In a recent video report, the Associated Press highlighted Excelsa coffee, a rare and resilient coffee species with unique drought-resistant properties. Given the significance of this discovery, we at Qahwa World are sharing this report to explore the future potential of Excelsa in the specialty coffee industry.

A Coffee That Could Withstand the Future

As global warming increasingly threatens coffee crops worldwide, researchers and farmers are turning their attention to alternative species that can survive in extreme conditions. Excelsa, native to South Sudan and a few other African nations, has emerged as a promising solution. With deep roots, thick leaves, and natural resistance to pests, this variety has the potential to thrive where traditional Arabica and Robusta struggle.

In the lush fields of Nzara County, South Sudan, farmer Catherine Bashiama carefully inspects the branches of her Excelsa coffee trees, eagerly searching for the first signs of fruit. Three years after planting the seedlings, her efforts are finally paying off. “This coffee gives me hope,” she says, smiling as she examines the ripening cherries. “I want to provide a better future for my children.”

The Global Coffee Industry Eyes Excelsa

Discovered over a century ago, Excelsa remained largely overlooked due to the dominance of Arabica and Robusta. However, with climate change driving coffee prices to record highs and threatening traditional growing regions, Excelsa is now drawing international attention. Experts estimate that Brazil, the world’s top coffee producer, could see a 12% drop in its harvest this year due to droughts.

“Farmers worldwide are facing tough choices,” says Aaron Davis, head of coffee research at the Royal Botanic Gardens, Kew. “Excelsa might be a key part of the solution.”

A New Chapter for South Sudan’s Coffee Industry

Unlike Ethiopia or Uganda, South Sudan has not been known as a coffee-producing nation. Historical coffee cultivation declined due to decades of conflict, forcing farmers to abandon their crops. Now, companies such as Equatoria Teak are working to revive the coffee industry, distributing Excelsa seedlings to local farmers and training them in sustainable cultivation practices.

“We have been testing Excelsa for years, and it is showing strong resilience to heat,” says Ian Paterson, managing director of Equatoria Teak. “We hope to scale up production and introduce this coffee to specialty markets.”

The first commercial batches are expected to be exported to Europe this year, with major buyers expressing interest. Industry experts predict that by 2027, Excelsa could contribute millions of dollars to the local economy. However, challenges remain, including poor infrastructure and high transportation costs.

Overcoming Challenges for a Sustainable Future

Despite its potential, South Sudan’s coffee industry faces logistical hurdles. Transporting coffee to international markets requires long and expensive journeys, with shipment costs significantly higher than in neighboring countries. Additionally, political instability and a lack of investor confidence pose barriers to large-scale growth.

Nonetheless, local farmers see Excelsa as an opportunity to break free from economic hardship. “With coffee, we can be independent,” says farmer Taban John. “I want to use my earnings to buy a bicycle and send my children to school.”

Excelsa represents more than just a coffee crop—it is a chance for South Sudanese farmers to rebuild their livelihoods and for the global coffee industry to adapt to a changing climate.

 

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Kazakhstan’s Coffee Preferences: What They Drink and How Much They Pay

The cafe and restaurant automation company Poster conducted a study to determine which coffee beverages are most popular in Kazakhstan.

Top 7 Most Popular Coffee Beverages

In 2024, latte became the most popular coffee beverage in Kazakh establishments. For every cup of espresso sold, there were 68 cups of latte and 66 cups of cappuccino. Americano ranked third. Interestingly, in 2023, cappuccino held the top position, but latte has now overtaken it.

Espresso Index: Growth in Sales and Prices

Over the past year, the cost of a cup of espresso in Kazakhstan increased by 16%, while its consumption grew by 10%. In 2024, the average price of espresso was 800 tenge, which is 110 tenge more than in 2023, when it was 690 tenge.

How Much Do the Most Popular Coffee Drinks Cost?

The price of a latte increased by 13.3% over the year, with its average price in 2024 reaching 1,190 tenge. Other drinks also saw price hikes: Americano by 11.3%, flat white by 8.9%, mocha by 7.2%, cappuccino by 5%, and espresso saw the highest increase at 15.9%.

Top 3 Alternative Coffee Brewing Methods

The most popular alternative coffee brewing method in Kazakhstan in 2024 was pour-over. The average price for this manual brewing method reached 1,900 tenge. In comparison, it was 1,500 tenge in 2023.

Aeropress ranked second in popularity. However, in 2024, it was sold half as much as pour-over in coffee shops. The average price for an Aeropress coffee in 2024 was also 1,900 tenge. Over the year, coffee brewed using pour-over or Aeropress increased in price by nearly 30%.

Chemex ranked third, with an average price of 2,000 tenge.

“Coffee consumption in Kazakhstan is growing actively. Coffee is becoming not just a beverage but a part of culture and daily life, especially among the youth. Milk-based drinks like cappuccino and latte remain a priority. However, Kazakhstanis are rediscovering classic coffee options as well,” says Poster CEO and co-owner Rodion Eroshek.

How and Why the Study Was Conducted

The study is based on aggregated, non-personalized sales data from a sample of 150 establishments across the country that operated continuously from 2023 to 2024.

“Alternative” brewing methods refer to manual coffee preparation techniques, such as Chemex, Aeropress, pour-over, siphon, V60, and others.

The goal of the study is to provide a general understanding of the market situation and help business owners make more informed management decisions.